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For the premiere of Suicide Squad on the channel, FoxyMoron conceptualised and executed a campaign on WhatsApp, a platform not much utilised by brands despite having such a huge user-base

By BuzzInContent Bureau | November 15, 2018
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Titled ‘Kitchen, Khanna & Konversations', the three-part series is available exclusively on Hotstar

By BuzzInContent Bureau | November 15, 2018
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Fuel India will be led by Debarpita Banerjee, President North and East, FCB Ulka, and the India operation will offer content creation solutions in an end-to-end format

By BuzzInContent Bureau | November 14, 2018
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Smartphone players and automobile manufacturers are top contributors to content ads, according to last quarter data of Inshorts

By BuzzInContent Bureau | November 14, 2018
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The list spotlights contributors who shaped industry opinion, analysed key trends and inspired others to join the conversation. Compared to 2018, the Top Voices received an average 11x more comments, 34x more likes and 7x more shares on their posts, articles and videos

By BuzzInContent Bureau | November 14, 2018
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The 12-part digital-first branded content series will feature successful companies and individuals who have changed the face of the Indian marketplace

By BuzzInContent Bureau | November 13, 2018
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In an interaction with BuzzInContent.com, Chen, General Manager, UC Ads, talks about the evolving landscape of content marketing, the role mobile internet will play in its exponential growth and how the Alibaba group company is tapping the growing languages market to tap into India's user base

By Akansha Mihir Mota | November 13, 2018
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The 12-part podcast series, ‘Building it Up', provides entrepreneurs with valuable insights on how to take a startup from ‘10 to 100'

By BuzzInContent Bureau | November 12, 2018
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As content marketing moves from the fringes of media plans to acquire more significant space, agencies are deploying futuristic research techniques to measure its impact. Wavemaker's South Asia CEO Kartik Sharma talks to BuzzInContent.com about content marketing, its impact and the future

By BuzzInContent Bureau | November 12, 2018
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With the growth in appointment viewership attributed to affordable data and the rise of vernacular content, content and ad-funded content will become very important

By BuzzInContent Bureau | November 12, 2018
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The company aims to strengthen its connect with electricians, who are busy throughout Diwali, and build greater affinity for the brand

By BuzzInContent Bureau | November 09, 2018
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The heart-warming video created by Autumn Worldwide shows the efforts of the local artisans who make diyas and requests viewers to opt for their diyas this Diwali

By BuzzInContent Bureau | November 09, 2018
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The series conceptualised by Dentsu Digital makes use of Havells LED lights, shadow puppetry, intricate art and captive storytelling to recreate and retain a classic for a new-age digital audience

By BuzzInContent Bureau | November 05, 2018
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The brand has also launched a contest where people can submit video entries of singing/recreating or dancing to the Amaze soundtrack. Winners can win gift vouchers of up to Rs 20,000

By BuzzInContent Bureau | November 05, 2018
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Bloggers will compose and style ethnic outfits by creating a contemporary and stylish Diwali look. Influencers will participate in by offering a gist about the store and products in the video

By BuzzInContent Bureau | November 05, 2018
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Kansai Nerolac Paints' Marketing Head tells BuzzInContent.com that the explosion of mediums has offered marketers different ways to connect with audiences and differentiate themselves, which was not the case earlier

By Akansha Mihir Mota | November 05, 2018
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TVision Insights Co-founder tells BuzzInContent.com that high-attention content can have a ‘hero effect' and if brands want more attention then they need to invest in high-quality, premium content

By BuzzInContent Bureau | November 05, 2018
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Sunil Kumaran, Country Head, Thwink Big, Big FM, writes that with technological advancements, the way we communicate and consume content has also evolved and as a result, some of the fundamentals of communication and marketing are going through a paradigm change

By BuzzInContent Bureau | November 05, 2018
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