talent

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The brand has associated with Shakti Mohan's web series, ‘Break a leg' and did an innovative influencer campaign involving noisiest firecracker ‘Sutli Bomb'

By BuzzInContent Bureau | November 01, 2018
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The partnership will see both come together to jointly develop and produce video content which will help brands tell their stories

By BuzzInContent Bureau | October 31, 2018
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The celebrity management company has released an official statement informing about his removal from the company. He has also been removed from The Board of Trustees of Deepika Padukone's The Live Love Laugh Foundation

By BuzzInContent Bureau | October 17, 2018
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Snap Originals will include scripted shows and docu-series with each episode averaging five minutes where brands can place their six-second non-skippable ads

By BuzzInContent Bureau | October 16, 2018
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The etailer will open the sale with a 90-minute long live celebratory music concert conceptualized by IPG Mediabrands agency Interactive Avenues and Sony Music India

By BuzzInContent Bureau | October 09, 2018
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This new role will focus on digital transformation. Sekhar will drive opportunities and strengthen Coca-Cola India's digital ecosystem and continue to lead media and allied marketing functions

By BuzzInContent Bureau | September 25, 2018
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The studio will dabble with all kinds of branded content initiatives from conceptualisation, producing it to be relevant across platforms and finally building a content marketing campaign around it to amplify its reach

By BuzzInContent Bureau | September 21, 2018
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In this era where most brands are using online mediums to brew their content, Deshpande, Head - Content Plus, Mindshare, believes that digital is not the sole reason for the growth of content

By Karuna Sharma | September 04, 2018
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Arré Studio has roped in veteran film-maker and ad-man Harsh Dave as Executive Producer to strengthen its development and execution capabilities in the original content space

By BuzzInContent Bureau | August 28, 2018
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The brand launched a web series featuring Abish Mathew and Mallika Dua, who had to prove their friendship by taking a seven-step challenge. Each challenge tests an attribute of their friendship which the brand arrived at after intense consumer research

By BuzzInContent Bureau | August 09, 2018
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The combined force of the creative team at the radio network and music production house will deliver original music for campaigns and brand integrations, thereby enabling an increased value proposition for the brands

By BuzzInContent Bureau | August 03, 2018
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The new version of the platform is using the storytelling format to communicate and engage with its target audience

By BuzzInContent Bureau | July 26, 2018
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Digital Sauce builds on market intelligence about topical themes and trends provided by RVCJ to create highly shareable videos, sketches, memes and articles

By BuzzInContent Bureau | July 17, 2018
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Zenith had conceptualised the core idea of the show for Nestle and ZEEL, later won the multi-channel pitch for execution and broadcast of the show. Every episode focuses on how each guest has taken challenging circumstances in their stride and overcome difficult situations to set up something they were passionate about

By BuzzInContent Bureau | July 13, 2018
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In an interview with BuzzInContent.com, Arhio concedes that advertising agencies are really struggling to make content and they just cannot be lazy assuming that brands will do content with them on the basis of relationship

By Akansha Mihir Mota | June 27, 2018
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Co-created by Mindshare and Y-Films, the new single ‘Isspeshal Yaari Song' supports mental health and disability awareness

By BuzzInContent Bureau | June 27, 2018
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The five-episode web series tells the story of three feisty girls who want to leave a mark on the world, despite the odds. The trio chases their dreams of finding love and starting their own company, while being a part of the drama club and trying to submit their practical files on time

By BuzzInContent Bureau | June 12, 2018
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BuzzInContent caught up with Kumaran to understand the scope of content marketing in the radio space, Thwink Big's content strategy, Thwink's extension into the video formats of content on digital and how the brands are leveraging the radio space for content marketing to engage with consumers

By Akansha Mihir Mota | June 12, 2018
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