technology

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In an interview with BuzzInContent.com, Singhal talks about the expansion plans of the platform, its content offering, working with brands and the changing landscape of content marketing in India

By Akansha Mihir Mota | September 18, 2018
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The social media platform is using new technology and partnering with third-party fact-checkers to tackle misinformation in a faster way

By BuzzInContent Bureau | September 17, 2018
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The acquisition strengthens Wunderman Commerce's Amazon expertise across supply chain, operations and assortment planning, content/search optimisation and promotional management, particularly in European markets where Amazon's market share is growing rapidly

By BuzzInContent Bureau | September 06, 2018
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Mehta said that with the changing dynamics of marketing and the demand for more personalised and customised communication, content marketing will become an important part of every marketer's communication strategy and old methods will become outdated

By BuzzInContent Bureau | August 31, 2018
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The new show to be aired from August 20 creates awareness about the need to save threatened species and their habitat

By BuzzInContent Bureau | August 20, 2018
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PowerDrift is Girnar Software's eighth acquisition in the technology and content space

By BuzzInContent Bureau | August 18, 2018
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In this highly competitive age, becoming the leader of a category is like winning consumers without advertising. But maintaining a stance that's thought leading is not very difficult. But how can thought leadership content open your ways of leading the industry? BuzzInContent.com explores

By Karuna Sharma | August 14, 2018
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Prior to joining Wavemaker, Nagarajan led the content practice for GroupM. He will work closely with Kartik Sharma to build and integrate content, creative and technology services. In the new alignment, Quasar, the creative and technology agency, will report to him

By BuzzInContent Bureau | August 10, 2018
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Good Vibes, a six-episode web series that targets millennials, stars Naveen Kasturia and Maanvi Gagroo. It will be hosted on Sony Liv and Legrand India's YouTube Channel

By BuzzInContent Bureau | August 09, 2018
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In an interview with BuzzInContent, Flipkart's Senior Director, Marketing, Bhandari said the biggest challenge for content marketing is to maintain the thin line between branded content and advertisement

By Akansha Mihir Mota | August 07, 2018
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The platform, which gets 45% of its total revenue through content marketing, is currently working with over 70 brands to co-create mom and parenting content. Prashant Sinha, Chief Operating Officer at Momspresso spoke to Buzzincontent on its expansion plan

By Akansha Mihir Mota | July 31, 2018
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The product brings in a new range of influencer focused metrics and insights lacking today

By BuzzInContent Bureau | July 13, 2018
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The video shows a candid dialogue between a daughter and mother while busting myths around IVF. The video is a part of Blush's on-going Mothers and Daughters series

By BuzzInContent Bureau | June 27, 2018
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The agency will have access to Qoruz's product suite and a database of over six million macro and micro-influencers, to help brands generate better traction with the right target audience

By BuzzInContent Bureau | June 27, 2018
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Varun Raina, Marketing Manager, Airbnb, talks about the brand's content marketing insights, content marketing golden rules and the importance of influencers for disseminating content

By Akansha Mihir Mota | June 12, 2018
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In an interview with BuzzInContent.com, Ayadassen spoke about the potential of content marketing, why Reuters got into this field and the usual mistakes brands make while undertaking content marketing campaign

By Akansha Mihir Mota | June 05, 2018
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Pranay Swarup, CEO & Co-Founder, Chtrbox, feels content marketing today is the free entertaining, informative, or interesting content that encourages potential customers and existing ones to stay connected with your brand, your category and what you stand for

By Pranay Swarup | June 05, 2018
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86% of consumers can tell the difference between branded content and editorial, 75% claim to be interested in content if it is ‘relevant to them', whether it is branded or not. In addition, 73% prefer branded content to traditional forms of advertising

By BuzzInContent Bureau | May 22, 2018
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