To promote and celebrate the love of talent and passion, the brands brought two visually impaired musicians, Veer Mulraj, Sachin Patil and Bollywood composer Raghav Sachar to create soulful music

Through the campaign, the brand wants to reach out to the young student community that can encourage and drive a mindset change among other people to take the pledge of donating their eyes

The new series features women luminaries from various walks of life to discuss the need for health insurance with an aim to encourage and empower women to be financially independent

Composed by Tanishq Bagchi and choreographed by Remo D'Souza, the anthem is an extension to the youth-centric campaign, ‘Har Ghoont Mein Swag' and intents to celebrate the youth of today who is single by choice

The content will run on Los Angeles Tourism's channels, Sonam and Rhea's social media accounts, and through paid media partnerships

The web series has been facilitated by Wavemaker and launched on Dice Media's Instagram page on January 25

Co-created with Publicis Media's Content Practice, the show is aired on AXN, Max HD and streamed on SonyLiv

Along with social media contest where people had to review to phone in rap style, the rap battle music was also used on TikTok for the #UpForXtra challenge, where users were asked by Honor India to show their ‘Xtraordinary' talent with the ‘Honor 9X #UpForXtra rap' playing in the background

The campaign champions real-life moments of everyday heroes where optimism, expressed through a smile, helps one face challenging situations to come out stronger

The campaign has been conceptualised by Dhara and is being executed in coordination with Mixed Route Juice

The anthem has been launched to build excitement for the next races among its audience and strengthen its fan base

The aim of the web series is to educate homeowners about the major problems they face while working with unorganised players for their home interior requirements

The brand aims to create meaningful content to inspire audiences to plan their finances for achieving personal goals through a series of short stories about young and successful artists who share their journey and the planning behind it before they set out to achieve stardom

The brand has collaborated with singer Guru Randhawa and music producer Vee for its latest original in adherence to the brand proposition of celebrating friendship

SBI Life Insurance, under its digital property ‘Real Life Real Stories', showcases selfless acts of unsung heroes and their empowering journeys to encourage others to bring about a change in the society

This series has been conceptualised by the PUBG Mobile India team while Saatchi & Saatchi Propagate in collaboration with Content Factory is handling the plots, storyline and production

The objective behind the initiative is to be identified as a brand that cares for its customers by going an extra mile to address their worries

The web series co-conceptualised and executed by GenY Medium, focuses on the role of Indian woman in society and her desire to provide nutritious food to herself and family