Shortlists announced for Rising Star Awards 2021 [VIEW]

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In its new campaign conceptualised and executed by Flying Cursor, Mahindra Bolero tells the story of the couple who use their Bolero as an ambulance with the aim of making emergency healthcare accessible to everyone

By BuzzInContent Bureau
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MX Player is the first homegrown platform to introduce interactive narratives as a product innovation, where viewers can decide the course of the story

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The three-episode web-series ‘The Office Canteen' features multiple prominent influencers and is a humorous take on workplace canteen situations

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Hosted by RJ Naved of ‘Mirchi Murga' and featuring celebrities such as Ranveer Singh, Bhuvan Bam, Harbhajan Singh, Nushrat Bharucha, Aparshakti Khurana, Vijay Varma, Nidhi Singh, Sumit Vyas, it premiered on February 7 and will air every Sunday at 10:30 pm

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The video intends to educate people about how to save tax with health insurance plans, which is crucial and seasonal in the last quarter of the financial year

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The video is part of the campaign ‘When Plans Change, Plan With WeWork', which will consist of a number of films that celebrate the flexible and enduring human spirit

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The video in collaboration with Prashasti Singh aims to create awareness of problems one faces with the regular petticoat and how their saree shapewear has been built to provide a better alternative

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Cinthol is a brand that has always stood for exploration. These webisodes will be a series of conversations with travel influencers reminiscing their most adventure-filled experiences

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The campaign conceived and executed by Logicserve Digital aims to lift the taboo around family planning and contraception, specifically for areas such as Uttar Pradesh, Maharashtra, Orissa and Bengal

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The song captures precious moments indoors that we all witnessed this year, leaving one with a hope of a joyful outdoor summer very soon. The film was created by Homegrown India and directed by Aneesh Malankar

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The sleep and home solutions company aims to double down on its marketing wherewithal and continue to create content that adds value to the lives of its consumers

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The three-part series ‘The Aam Aadmi Family Vacation Special' unfolds the story of a middle-class Indian family, the everyday conflicts they face and their journey into buying their first car

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The film, focused at India's youth, aims to instil an appreciation towards the need to save and plan for their future, an act that will not only ensure financial freedom but also mitigate the high amount of concern and anxiety that they carry because of their inability to plan for retirement

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The video features independent artist Ambika Nayak and Acapella group Instrumen presenting a fun and quirky way to make cocktails at home

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The campaign is built on real-life challenges and embarrassment faced by women due to bra outlines being visible, restricting their choice of outerwear. It aims to highlight this issue and the taboos associated with it through humour which is fun and relatable

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The music video staring Haricharan Seshadri, Utthara Unnikrishnan, Srinivas and Anirudh Ravichander has been created in collaboration with Sony Music and Mindshare

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The show captures the true sentiments of the characters having a candid conversation about menstruation and understanding the physical and mental discomfort of heavy flow, cramps and PMS

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Premiering on December 5 at 7pm, the channel takes the viewer through the story behind the manufacturing of the food brand with ‘Superfactories: Balaji Wafers'

By BuzzInContent Bureau
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