BuzzInContent Awards 2021 Winners Announced

BRANDED CONTENT

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The film conceptualised by Black Swan Life aims to remind people that some bonds cannot be broken

By BuzzInContent Bureau
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The film, ‘Struggles of a UPSC Aspirant', highlights how Edukemy understands the needs of aspirants and enables them to achieve their dream with their focus on quality education and personalised learning experience

By BuzzInContent Bureau
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This campaign conceptualised by Leo Burnett Orchard sends the powerful message that recognising the LGBTQ+ community does not necessarily equate to true acceptance

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For the second consecutive year, Gillette India will support barbers and their families by providing a Covid-19 health insurance cover up to Rs 1 lakh

By BuzzInContent Bureau
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In a month-long campaign, the brand has collaborated with music streaming platforms and taken on board 50 influencers, including Hashneen Chuahan, Sanjana Singh, Shezali Sharma, Rehmat Rattan. The influencers are known for their lip-sync, transition and dancing videos

By BuzzInContent Bureau
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The music video features Indian rap artists Meba Ofilia, Siri and Dee MC, celebrating a new generation of women who embody the spirit of empowerment

By BuzzInContent Bureau
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This video brings out the pattern that an Indian family follows, where fathers seem to be missing out on doing their part

By BuzzInContent Bureau
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The campaign #ExpressTheToughLove explores the tougher side of a father, who is always there for us but never expresses his love and feelings openly

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The film has been conceptualised and created by Leo Burnett. During the past year, P&G Shiksha provided online education to 50,000+ underprivileged children. It has built and supported more than 2,300 schools to impact the lives of more than 20 lakh children

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The brand has gone on to showcase 29 homes, 34 celebrities, garnering more than 360 million views and engagement in the last four years

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Ritesh Agarwal, Manu Kumar Jain, Ankur Warikoo, Kabeer Biswas interview Srikant for a job. The stalwarts from Oyo, Xiaomi, Nearbuy and Dunzo are part of a marketing gimmick for the upcoming web series The Family Man 2. The campaign is conceptualised and executed by Prime Video team and SoCheers

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On World No Tobacco Day, many brands create communication that is fear-based and reinforce the negative effects of smoking. But in this case, the brand showcased simple ways to break the habit using replacement technique

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The brand collaborated with visual artist Gaurav Ogale, and verse creators Gurmehar Kaur, Kalki Koechlin, Lisa Ray, Ankur Tewari, Prabh Deep and Siddharth Dhanvant Shanghvi for the series

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The campaign brings together stories of heroes such as Desraj Singh, Daulat Bi Khan, Sharib Hassan, Ananya Wig, Sabrina and many more who went beyond their call of duty to extend support and help to those in need at a time when India is grappling with the second wave

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The company has created a microsite, Ghar ki Baat, which features the campaign video, a link to the Covid Citizens website, a list of groups and communities working to help people and links to donate to these Covid warriors directly

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The series will be launched on Bhat's channel ‘Honestly by Tanmay Bhat' and will feature Prateek Singh, Founder of LearnApp.com, in the role of Tanmay's financial tutor. The video series will be live on the YouTube channel from June 7

By BuzzInContent Bureau
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Addressing questions around the usage of such devices, the brand partnered with comedian, writer and YouTuber Rath to launch its 'Mast aadmi' campaign for its Mi Robot Vacuum Mop-P

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The campaign focuses on the tactile and emotional appeal of electric vehicles and conveys the experience of hassle-free travel covering longer distances and to remote locations or even short weekend day trips

By BuzzInContent Bureau
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