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The channel will telecast a 6-part series every Saturday and Sunday at 10 pm that explores the depths of Indian cinema in an engaging discussion with the maestros of cinema who are known for their craft

By BuzzInContent Bureau
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Bindal moves on after three-and-a-half years but hasn't confirmed his next move yet

By Akanksha Nagar
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The account, won in a global multi-agency pitch, will be handled from the agency's Mumbai office

By BuzzInContent Bureau
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The TikTok creators are seen spreading awareness about the challenges one encounters when searching for a job and how Indeed offers a one-stop job-search solution

By BuzzInContent Bureau
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Conceptualised in-house, the videos are shot in portrait mode and optimised for viewing on mobiles. The loyalty programme members are called ‘Myntra Insiders' who get fashion advice, VIP access and extra savings on the app

By BuzzInContent Bureau
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While the overall sentiment around this change seems positive, the micro-influencers are feeling short-changed as they believe the current trend of gaining followers is driven by likes. They feel macro-influencers will have an advantage over them as in the absence of likes, the number of followers will emerge as the single largest parameter to bucket influencers

By BuzzInContent Bureau
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The episode showcases Emiway's unique writing process and technical insights that went behind making this song, which has garnered over 190 million views

By BuzzInContent Bureau
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Ali joined the company in 2018 and is currently serving his notice period. His next move is not known yet

By BuzzInContent Bureau
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In one of the sessions ‘Advocacy- Zero moment of truth' at the content event, Nagarajan, the Chief Content Officer at Wavemaker, chats with Kazi, APAC lead, INCA and Chitgopekar, Founding Partner and Co-CEO, Kwan Entertainment, around topics like measurement, intuition versus data in influencer marketing

By BuzzInContent Bureau
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The brand has created a rap video which influencers will take it forward and create their own versions on platforms such as TikTok, Instagram and Facebook

By BuzzInContent Bureau
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Instoried's tool helps brands emotionally target customers by identifying the emotional quotient and giving tailor-made recommendations, thereby boosting engagement and increasing content productivity

By BuzzInContent Bureau
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The series tracks the fitness journeys of some of the country's fittest CXOs as they shed light on how running affects their businesses

By BuzzInContent Bureau
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The digital campaign conceptualised in-house will be hosted on the microsite (https://whatthefalooda.swiggy.com/), from where consumers can download a special plugin that automatically detects profanity in the text while nudging users to reconsider their choice of words and replace them with words related to different types of food like biryani, idli, falooda, etc

By BuzzInContent Bureau
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The fast-growing films productions house in Mumbai is also building its capabilities in digital marketing and content distribution

By BuzzInContent Bureau
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The housemates were divided into teams for the ‘Kurkure Vigyapan Mein Chatpatapan' Task, wherein they were asked to try their hands at creating their own Kurkure advertisements while bringing alive the brand's positioning, ‘Khayaal Toh Chatpata Hai'

By BuzzInContent Bureau
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This association is part of the council's strategy to reach out to 100 million consumers digitally to generate more business, which will lead to more employment

By BuzzInContent Bureau
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A scan of the Milkybar pack leads to different stories on sharing, helping, learning, playing out more, planting more trees and recycling come alive in the form of promises. Every pack features a link redirecting consumers to a website that plays 3D augmented reality videos that capture stories on all six promises

By BuzzInContent Bureau
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The brand is generating user-generated content as part of the campaign, which is amplified by celebrities such as Anil Kapoor and Mary Kom. For every plank, the company will contribute monetarily towards the training and development of India's emerging sports stars

By BuzzInContent Bureau
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