The campaign features Harbhajan Singh, Harshvardhan Rane, Abhinav Bindra, Prince Yuvika Narula, Ranvijjay Singha. It partnered with Marathi actors Adinath Kothare, Siddharth Chandekar, Shashank Ketkar. Shine Shetty, Nikhil Siddhartha, Makapa Anand have been brought in for Kannada, Telugu and Tamil audiences

Composed by Shankar Mahadevan, who has sung the song with his sons Shivam and Siddharth and Harshdeep Kaur, the anthem penned by Tanishq Nabar encourages people to get vaccinated

The digital campaign #WeWillTakeOffAgain is a direct message from the elder generation, applauding and encouraging the fervour of the young and motivating them to keep moving ahead against the odds

The campaign was executed for the brand's realme Buds Q2 launching on June 24

For Savlon, ITC, DYT launched the #MaskItWithSavlon campaign. For skincare brand Charmis, the brand partnered with 100+ creators to amplify their Deep Radiance Range. For Gynoveda, Do Your Thng worked on promoting the Daily Detox Pill with the hashtag #Takeachillpill

Due to the pandemic's second wave, most brands went for Covid-related storylines for this year's Father's Day campaigns. BuzzInContent lists some films that caught our attention

The channel received over 500 UGC pieces in collaboration with Momspresso. ABCD Dance Factory created dance Instagram Reels to promote it and YouTube kids' content creators Aayu and Pihu encouraged their followers to join in the conversation

As a worldwide Olympic Partner, Bridgestone's ‘Chase Your Dream' campaign highlights the pursuit of dreams through perseverance that it shares with the Olympic Movement and honours the commitment necessary to stay on course to realise goals

Data-driven results from influencer marketing achieved are based on the analytics of 2.70 lakh bloggers, 7.89 lakh published posts and two million CPA clicks to global clients

The ideal candidate should have a strong understanding of virality, what works in the social age, and be adept at popular events every day

Over the next few days, the composition is set to be popularised by internet personalities such as Awez Darbar, Avneet Kaur, Dhanashree Verma, Gauhar Khan, Shehnaz Gill and Jannat Zubair to name a few

The acquisition will provide Glance and Roposo end-to-end capability for launching celebrity and influencer-led Live commerce, as the company looks to transform the mobile shopping experience for consumers globally

Aimed at kids, these tutorials will be conducted by professional artists using Youva's line of products such as Youva Stallion Pencils, Youva Sketch Book, Premium Colour Pencils among others

The catchy tune of the campaign's music video aims to empower adolescents with critical lifesaving information that promotes healthy behaviours to grow into responsible, healthy adults

Before this, Sharma was with Mirchi as Head-Digital Business. At Viacom18, he will report to Mahesh Shetty, Head- Network Sales, Viacom18

Lodha Luxury provided consumers innovative posts on wellness, recipes, meditative music, etc., Instagram Live sessions with leading personalities across the wellness industry, offering insights on fitness, diet, immunity, mental and emotional wellbeing and more

Instagram will start testing a native affiliate tool that will allow creators to recommend products available on checkout, share them with followers and earn commissions for sales that their posts drive

To break the stigma associated with menstruation, the brand conducted live sessions on social media with its empanelled doctors and collaborated with online women communities and brands such as Taarini Foundation, Momspresso, Aara Health, Miss Malini, Momspresso and SuperBottoms