Launches Alcohowl, the first in a series of new IPs. Alcohowl will be present at two levels, as a digital platform creating custom content for consumers in the form of an e-magazine and branded videos and as an on-ground experiential platform providing curated experiences through special events and activities

Shadra will be based in Mumbai and report to Deepak Singh, Chief Creative Officer. She has worked with agencies such as Grey Worldwide, JWT, Leo Burnett, Dentsu India Group and The Social Street

Fully localised, the Spotify experience in India brings to brands an incredibly engaged audience

Almost after a year of its launch, BuzzInContent.com, India's only news portal on content marketing and native advertising, is putting all its premium content behind a paywall. The move will help us to push harder to produce better content and insight pieces that media agencies, publishers, broadcasters, OTT platforms, independent content creators and advertisers can benefit from

Sorrell has announced the launch of its content operations in India led by Poran Malani as Director. S4 Capital kicks off its Indian operations with offices in Mumbai and Bangalore

The campaign saw influencers from every walk of life coming together in support of the 20 under 20 initiative. Platforms like TikTok, Instagram, Facebook and Twitter were used to reach the masses

Kumar's mandate is to build a global tech-enabled marketplace for the fragmented short format content ecosystem

The brand has launched a 10-minute documentary film, collecting content on a dedicated platform, theconvivialists.com

Gaurav Thakur, Director of Marketing and Business Development, ESPN, and Sambit Bal, Editor-in-Chief of ESPNCricinfo, speak about the platform's strategy in 2019 with BuzzInContent.com

Conceptualised by JWT, the handbook is built on the existing brand message that encourages teens to break some hearts and is a step-by-step guide to breaking hearts like a pro

The association comes as a major boost to the growing popularity of motorsports propelled by GQDS' successful production of the recent show on Volkswagen Ameo Cup series

The beer brand has partnered with Indian rapper Divine aka Vivian Fernandes, whose music resonates with the brand's positioning

In a conversation with BuzzInContent.com, the CMO and Fabric Business Unit Head of Procter and Gamble Indian Subcontinent says that we cannot force a message down on somebody in today's digital world, rather we can draw them to come and receive the message

Bagchi joins the organisation from Quasar Media, a WPP/Group M agency

The content initiative stars characters from the latest big-screen animated Lego adventure, The Lego Movie 2

He will be responsible for branded content, brand integration, brand innovation and events along with daily special shows, weekend programmes

The objective of the platform is to build a stage where architects, interior designers can network, showcase and collaborate within the community and with brands

The service will help brands and agencies to cater to the interest of the audience in tier II and III cities, and rural markets