Upon launch in early 2023, creators and brands will use the platform to design, mint and showcase branded digital collectibles; share across their social media channels; interact with their fans and community; enable unique experiences; unlock new channels for monetisation

In the report, ASCI has also highlighted that amongst all digital mediums, Instagram and YouTube are the top two platforms that account for 27.4% and 24.3% violations, respectively

TTT has crafted stories that showcase HQ's new collection of premium journals and notebooks as the go-to choice for anyone on the path to making their mark and carving a unique niche for themselves

The company's flagship initiative — ‘Parachute Kalpavriksha Foundation' has launched a multi-pronged campaign to pay tribute to India's farming communities by celebrating their innate spirit of growth and nurturance

The campaign starts with a couple of excuses posts hinting at what's coming ahead followed by a series of videos by the influencer moms giving in their hacks to overcome those #PocketFullOfExcuses

The company releases a heart-warming video of Mishti; an underprivileged child aspiring to be an astronaut, under its digital property #DilBacchaTohSabAcha

The Group has also collaborated with Teach for India, the on-ground partner, to amplify the campaign

The 2-minute video is at the centre of the latest campaign by The Man Company titled ‘Gentleman Banne Me Waqt Lagta hai'

The property is a celebration of content in all its forms with highly curated live experiences for the voices of tomorrow

Gade will be accountable for handling overall marketing strategies and brand positioning along with sustainable growth and advanced marketing innovations

Fruitbowl has been entrusted with the task of developing a holistic communication strategy for IndiGG, to promote the expanding web3 gaming ecosystem and elevate gaming culture

The creator marketplace has been brought on board to activate its network of creators that are social storytellers and pop-culture custodians

The #StartOfMyPassion campaign featuring the actor presents her as today's new age content creator

Conceptualised by Sociowash, the campaign raises awareness about Alzheimers that is often ignored under the tag of “old-age”

Chopra was speaking at the last leg of Meta Creator Day 2022 in India. During the event, he said that there is a 50% increase in Reel video consumption from just six months ago

According to Sharma, Director, Content and Community Partnerships, Meta, the increased adaptation of music and augmented reality in Reels and diversity in genres of content creations will be acting as a buoyant force for the growth of the creator economy in 2023, according to Sharma

The agency onboarded influencers with domain expertise with organic following exclusively for the company talent register

Content creators can now make and sell NFTs on Instagram. The platform has expanded, subscription, Facebook Star and gifting options