The campaign featuring choreographer Melvin Louis and actress Ashnoor Kaur garnered over four billion views with close to 11 million shares

Breaking the social construct of good and bad parenting under the campaign #ParentYourWay, Philips Avent aims to create awareness about the challenges faced by breastfeeding mothers

With a vision to empower Indian content creators, Vavo Digital seeks to bring a host of opportunities for them and facilitate campaigns for prominent Indian and international brands

The fourth edition of the campaign allows consumers from across the country to collaborate and integrate their select ingredients thus, creating a unique version of Cadbury Dairy Milk

The direct-to-consumer brand, was launched with the vision of everyone experiencing the joy of growing a plant from a seed

According to Meta's Reels in Review report, 15 of the top 20 most used songs on Reels on Instagram globally are from Indian artists

The acquisitions will enhance Mensa's digital brand-building capabilities and provide synergies in building a next-gen, digital-first consumer company. The three platforms will continue to operate as independent brands and destinations in their respective segments

104K Moj creators across genres earned over 3.5 billion Mints, i.e.,~$25 million

The campaign illustrates Saridon as an accessible and dependable brand when it comes to relief from headaches

The campaign was centred on the message of spreading joy and positivity and to thank the workers for their relentless hard work

They both will train, mentor and provide revenue streams for approximately 40 million active gamers and creators in the web3 and blockchain sector

The series focuses on simplifying complex financial decision making, including insurance, using pop-culture references, memes, data visualizations and more

The campaign was carried out through a content partnership with the leading lifestyle magazine Grazia India

The film aims to acknowledge the invaluable contribution of Indian farmers towards nation-building

According to Adobe's “Future of Creativity” series report, 75% of monetisers say a brand's values are more important than their size and influence; 74% say they'd rather partner with other creators than large brands

The awards which aim to honour the most impactful digital creators across the most diverse domains are being organised by Mad Influence and Pinkvilla

The film, titled ‘Seed Mother', depicts the extraordinary journey of the Padma Shree awardee Rahibai Soma Popere

With brands leveraging social media platforms for enhanced targeting and reach through application of quirky copywriting skills, Swiggy in a first has utilised LinkedIn, a platform for professional networking, and spiced things up a notch