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The content available on the news and blog sections of Elara's Housing.com, PropTiger.com and Makaan.com will be available for consumption on Amazon's Alexa

By BuzzInContent Bureau
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Marketers will gain additional access to 20% more native inventory through Oath Ad Platforms with high-performing ad formats on Microsoft News/MSN, including exclusive placements

By BuzzInContent Bureau
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Ropes in cricket legends Virender Sehwag and Michael Clarke as its spokespersons. The collaboration is to strengthen UC's position in India via localised entertaining content, short videos, memes and GIFs

By BuzzInContent Bureau
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BuzzInContent compiles a list of most read and shared articles on the platform in the year gone by

By BuzzInContent Bureau
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Deshpande has been a part of GroupM for over eight years, and has served as the Head of Mindshare Content Plus for the last three-and-a-half years

By BuzzInContent Bureau
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The agency will offer all aspects of vernacular content, including audio, video and text. It will be headed by Hansveen Kaur, who has been leading the regional language capability centre of excellence at Momspresso

By BuzzInContent Bureau
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Season 1 of the web series crossed 45 million views on Hotstar. The new season features Bollywood stars Vicky Kaushal and Bhumi Pednekar and Tamil actress Raiza Wilson

By BuzzInContent Bureau
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How the best branded content web series of The Viral Fever such as Girliyapa, The Timeliners and The Screen Patti became instant hits

By BuzzInContent Bureau
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Sanjay Vakharia, CEO, Spykar tells BuzzInContent.com that the brand's content will focus more around music and fashion in coming years

By BuzzInContent Bureau
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Gupta earlier headed marketing at Zee Media and took care of the marketing and content strategy functions of the channel's national and regional channels

By BuzzInContent Bureau
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As ‘content marketing' became a buzzword in India in recent times, most brands left no stone unturned to embark on the content path. BuzzInContent.com compiles its list of favourite content marketing campaigns that will inspire the brands to do more of it in 2019

By Akansha Srivastava
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Nirav Khandhadia, Business Head, ‘Why? Stay! Calm!' will spearhead the vertical. Brand Street has previously done movie-brand integrations like Phillauri-Uber, Jolly LLB 2-Lotus Herbals, Baahubali 2-Hike messenger, Badrinath ki Dulhania -Voltas Fresh Air Coolers

By BuzzInContent Bureau
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The anthem is the voice and character that refuses to conform to the stereotypes and ‘rules' imposed on girls and women in our society

By BuzzInContent Bureau
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Isobar created an interactive banner across apps used by women that focus on areas pertaining to their interest. To engage them, women were asked to speak about their passion into their mobile microphones. This led them to a final frame with Forevermark's video and a customised message that can be shared via WhatsApp and Facebook

By BuzzInContent Bureau
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With a trip down memory lane, the objective is to tell a genuine story of the layman and not a brand story, says Sandeep Balan of United Breweries

By BuzzInContent Bureau
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Founded in 2010, Mustache specializes in creating award-winning original and branded content for digital, broadcast and social mediums

By BuzzInContent Bureau
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Rather than creating multiple films for TV and digital, brands are able to aggregate audience, create community and build artist association on digital platforms and also have a rub-off effect on TV, says Kiran D'cruz, Head of Brand Partnerships and Music Licensing, Sony Music

By BuzzInContent Bureau
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Having a celebrity's face also helps marketers develop a perspective and connect with customers, cutting through the clutter, Ramprasad told BuzzInContent.com

By BuzzInContent Bureau
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