The platform has shared the top trends and themes from the Memeaverse in India. This includes the dominance of comedy memes, the prominence of topical memes like #sharktankmemes and rise of regional memes like #gujjumemes and #tamilmemes

In MMA-GroupM's Modern Marketing Reckoner, Nagarajan, Head of Branded Content, GroupM, shares that more creators are able to take up their social media content as their principal vocation and not just as a side hustle

The show “Crypto Ki Duniya” originally produced in Hindi, will go live in Gujarati, Bangla, Telugu, Marathi and Tamil

Enormous Brands, Grey Group India, FCB India and Mindshare India won a Gold each at the recently concluded awards show

Ditching the typical narrative, brands this year also tried to put the focus on personal achievements, opinions and individuality of mothers in their campaigns

JSW Sports has facilitated a partnership between the Indian Javelin Thrower, Olympic Gold Medallist, Neeraj Chopra and YouTube India

The campaign lauds the life lessons which everyone learns from their first teaching institute - mothers

The Studio is a platform that brings together 1100+ content creators who will provide increased engagement for brands with relatable reels and videos made by real people, in real-life scenarios

The film attempts to break the stereotypical image of a mother who always forces herself to be perfect in everything

The campaign features three short films, each of which depict a slice-of-life moment of people in the pet-parents' community

Composed by Mukhate, Devgn is seen rapping in the promotion song as part of the marketing strategy for ‘Runway34' movie

With close to two decades of noticeable work in the advertising industry, Sharma will now lead Pippip's foray into long-format storytelling and branded campaigns

The second season of the knowledge and action platform will continue to focus on bringing meaningful change by transforming sustainability in India

The videos featuring Sharan Hegde, Anushka Rathod, and Shreyaa Kapoor deliver the campaign's message ‘Stock market me no jugaad, trading seekhna hai toh StockGro karo yaar'

As per the brand, the campaign was a success with 530 thousand engagements, reaching over 10 million Instagram followers through 2,000+ Cipla advocates in 21 days

Mascarenhas has over a decade of experience in digital advertising and platform-first thinking. Sawant comes with around 11 years of experience in advertising

‘Moj For Creators' will assist creators in bolstering their reach through unique community activations like Moj Madhouse, Moj DayOuts, Talk Shows, Moj on Wheels, Ambassador Programs, and Night Outs. The program also includes grooming through preliminary and advanced genre-based training courses, mentorship, spotlight program, boot camps, influencer townhalls, one-on-one coaching, and in-depth workshops on industry trends

Haque was earlier serving as the Chief Creative Officer at Mullen Lintas