Aparna Acharekar has joined the platform as Co-Founder and will be responsible for building the content and community verticals. Rajneel Kumar, who has built large gaming, streaming, and consumer-tech platforms in the past, will soon join as Co-Founder to lead the Product, Technology, and Growth verticals

The third season of Myntra Fashion Superstar with the theme #MFSIWearMyStory will showcase the hunt to find India's next big fashion influencer and leverage the synergy between fashion trends and social media

Through an in-app integration, Moj users will be able to discover and shop from Flipkart directly

Lately, Simba Craft Beer has collaborated with multiple home-grown music artists, the most recent one being with Indi rapper Prabhdeep for his album – ‘The five elements' of Tabia

The report shows that a quarter of young urban Indian males between 18-34 years follow gaming influencers in India

Instoried is targeting a $400 billion content tech market as it expands the team and global operations

The influencer campaign features Yogesh Tripathi, Nirmal Soni and Karamjit Anmol

The agency won the mandate after a multi-agency pitch for managing all written and visual content under social media marketing for the brand's Companion Care segment

The platform has conceptualised and executed the #BeerCareForGreatHair campaign for its Beer shampoo range

The investment in Collective Artists Network will help Glance power live content on its lock screen and drive entertainment-led commerce on Roposo

The final deadline to enter the awards is November 8, 2021

The campaign saw stand-up comedians Gaurav Kapoor, Ramya Ramapriya and Anirban Dasgupta deliver their laughter punch lines to convey the importance of heart health

According to the report, live stream gifting and live e-commerce are showing early signs of growth and will form an important monetisation opportunity for short-form content players

ScoopWhoop is the fourth big buyout for the group after The Moms Co, BabyChakra and content and commerce platform POPxo, which it acquired last year

The final deadline to enter the awards is November 8, 2021

This Global Handwashing Day, Lifebuoy brought together Education Ministry officials, handwashing ambassador Kajol and Chairman and MD of Hindustan Unilever Sanjiv Mehta to launch a specially curated alphabet book by Ruskin Bond

As part of the #LetRashmiRun campaign, Zee5 roped in nine influencers for nine days of Navaratri, where each influencer posted an Instagram reel about their journey, and how they support Rashmi in her fight against gender testing. #LetRashmiRun roped in Beer Biceps (Ranveer Allahbadia) for a podcast on the issue

The brand unfolded the ancient saga through nine episodes, releasing a short video from the first day of Navratri to the last day