Aparna Acharekar has joined the platform as Co-Founder and will be responsible for building the content and community verticals. Rajneel Kumar, who has built large gaming, streaming, and consumer-tech platforms in the past, will soon join as Co-Founder to lead the Product, Technology, and Growth verticals
By BuzzInContent BureauThe third season of Myntra Fashion Superstar with the theme #MFSIWearMyStory will showcase the hunt to find India's next big fashion influencer and leverage the synergy between fashion trends and social media
By BuzzInContent BureauThrough an in-app integration, Moj users will be able to discover and shop from Flipkart directly
By BuzzInContent BureauLately, Simba Craft Beer has collaborated with multiple home-grown music artists, the most recent one being with Indi rapper Prabhdeep for his album – ‘The five elements' of Tabia
By BuzzInContent BureauThe report shows that a quarter of young urban Indian males between 18-34 years follow gaming influencers in India
By BuzzInContent BureauInstoried is targeting a $400 billion content tech market as it expands the team and global operations
By BuzzInContent BureauThe influencer campaign features Yogesh Tripathi, Nirmal Soni and Karamjit Anmol
By BuzzInContent BureauThe agency won the mandate after a multi-agency pitch for managing all written and visual content under social media marketing for the brand's Companion Care segment
By BuzzInContent BureauThe platform has conceptualised and executed the #BeerCareForGreatHair campaign for its Beer shampoo range
By BuzzInContent BureauThe investment in Collective Artists Network will help Glance power live content on its lock screen and drive entertainment-led commerce on Roposo
By BuzzInContent BureauThe final deadline to enter the awards is November 8, 2021
By BuzzInContent BureauThe campaign saw stand-up comedians Gaurav Kapoor, Ramya Ramapriya and Anirban Dasgupta deliver their laughter punch lines to convey the importance of heart health
By BuzzInContent BureauAccording to the report, live stream gifting and live e-commerce are showing early signs of growth and will form an important monetisation opportunity for short-form content players
By BuzzInContent BureauScoopWhoop is the fourth big buyout for the group after The Moms Co, BabyChakra and content and commerce platform POPxo, which it acquired last year
By BuzzInContent BureauThe final deadline to enter the awards is November 8, 2021
By BuzzInContent BureauThis Global Handwashing Day, Lifebuoy brought together Education Ministry officials, handwashing ambassador Kajol and Chairman and MD of Hindustan Unilever Sanjiv Mehta to launch a specially curated alphabet book by Ruskin Bond
By BuzzInContent BureauAs part of the #LetRashmiRun campaign, Zee5 roped in nine influencers for nine days of Navaratri, where each influencer posted an Instagram reel about their journey, and how they support Rashmi in her fight against gender testing. #LetRashmiRun roped in Beer Biceps (Ranveer Allahbadia) for a podcast on the issue
By BuzzInContent BureauThe brand unfolded the ancient saga through nine episodes, releasing a short video from the first day of Navratri to the last day
By BuzzInContent Bureau