NEWS

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Relying heavily on influencer marketing, the services include shopping recommendations, product review by vertical big shots, launch event live-streaming, constellation contest and other influencer engaging methods

By BuzzInContent Bureau
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The aim of the content partnership is to increase brand awareness. The show will stream on TVFPlay and SonyLiv from April 5

By BuzzInContent Bureau
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The first in the mini-series features 14 supercars and their passionate owners trying to notch the best lap record at the Buddh International Circuit. The aim is to make the obsession with racing reach a fever pitch in India through high-quality content

By BuzzInContent Bureau
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YellowBulbs aims to partner with agencies, publishers and brands, with emerging technologies to create more effective branded content, content-led IPs and collaborating with distribution networks

By BuzzInContent Bureau
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The consumers have to post a video doing 30 push-ups, tag three of their friends to participate and earn their cake in a jar

By BuzzInContent Bureau
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As Senior Vice-President - Content and Brand Solutions, Narayanan will report to CEO, Neena Dasgupta

By BuzzInContent Bureau
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Rannvijay Singh, Karanvir Bora and Varun Pruthi join Idea 4G #IndiaKaLiveNetwork campaign on social media

By BuzzInContent Bureau
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A content initiative conceptualised by Brave New World for Reliance Retail's fashion retail brand honours a woman's softer strengths: her loving nature, her graciousness, her elegance, her willpower, her tact, her drive

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Gul Panag, Parul Gulati and Mehek Thakur portray powerful women achievers in the video released on March 8 on Girliyapa. It will also be shown at the United Nations Commission on the Status of Women, an annual event in New York City

By BuzzInContent Bureau
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Vogue curated edit of the latest fashion trends and the pieces a customer should own are available on Flipkart platform

By BuzzInContent Bureau
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To break the perception that women can't be the ‘bro' in a group, McDowell's No.1 launches a short film in association with Filter Copy

By BuzzInContent Bureau
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The initiative kicks off with a series of three films ending with call-to-action where every parent receives a set of 26 Letters of Courage on their WhatsApp on giving a missed call. In addition, the brand has especially created an Amazon Alexa skill

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Along with TV, the short films will also be available on mobile and laptop on Tata Sky from March 9

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The new vernacular languages support team includes writers, proofreaders and voice-over artists who are based across three offices - Delhi, Bangalore and Mumbai

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This marks Amazon.in's first online association with any digital storyteller. The web series integrates the messaging of all the three brands in the storyline. Amazon.in is the presenting sponsor. The series has been powered by Butterfly Ayurveda. Pipa • Bella is the associate sponsor

By BuzzInContent Bureau
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Launches Alcohowl, the first in a series of new IPs. Alcohowl will be present at two levels, as a digital platform creating custom content for consumers in the form of an e-magazine and branded videos and as an on-ground experiential platform providing curated experiences through special events and activities

By BuzzInContent Bureau
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Shadra will be based in Mumbai and report to Deepak Singh, Chief Creative Officer. She has worked with agencies such as Grey Worldwide, JWT, Leo Burnett, Dentsu India Group and The Social Street

By BuzzInContent Bureau
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Fully localised, the Spotify experience in India brings to brands an incredibly engaged audience

By BuzzInContent Bureau
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