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The campaign has been conceptualised and executed by Mixed Route Juice. As part of the campaign, the brand invites people to submit their version of Dhara Dhara Shuddh Dhara tune. The best entries will be given special prizes

By BuzzInContent Bureau
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FCB Ulka created graph representations driving the message of staying inside homes and how it helps flatten the curve. It was shared by UNAIDS Geneva on social media on Easter weekend when people had plans to step out of their homes

By BuzzInContent Bureau
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The brand aims to celebrate the camaraderie formed in chrome and steel and inspire the new wave of riders

By BuzzInContent Bureau
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The short film ‘#SOS Save Our Sentinels – The Blink Film' is a powerful visual commentary on the cultural identity of the last sentinels of our natural reserves, the last 36 indigenous tribes, in rare still photographs

By BuzzInContent Bureau
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The #RishtonKaCelebration campaign executed by Wavemaker urges people to share stories that make their days special

By BuzzInContent Bureau
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As part of the engagement strategy, the audience can also submit their queries that will be answered by eye experts during the session

By BuzzInContent Bureau
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Namooney is a 20-episode series launched on Jambo's YouTube channel on May 16. The channel targets Hindi-belt states across India and aims to produce four animated web series in 2020

By BuzzInContent Bureau
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The company will share with the content creator 40% of the net revenue that the company will earn from advertising and subscription from the content creator's channel

By BuzzInContent Bureau
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The four-part weekly series explores the local bazaars of Jodhpur, Delhi, Jaipur and Kolkata

By BuzzInContent Bureau
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The campaign co-created with Supari Studios encourages the youth to spend this time at home productively and engage in activities that will upskill their existing knowledge base in order to prepare for the new world after Covid-19

By BuzzInContent Bureau
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As part of the challenge co-created and executed with VMLY&R, celebrities and TikTok influencers asked people to get creative with massage techniques and change their ‘champi' tempo every five seconds with the music beat, creating memorable moments

By BuzzInContent Bureau
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BuzzInContent has compiled a list of five content-led campaigns created by Nykaa, Johnson's, Titan, Wakefit.co and Netflix India

By BuzzInContent Bureau
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Mehta will take care of entertainment and sports, branded content, music and IP creation along with experiential marketing. Mayne will look after social media practice and driving the creation of agile content that powers performance marketing

By BuzzInContent Bureau
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Nykaa's YouTube channel Nykaa TV saw a 120% increase in watch time during this time. Nykaa Network launched weekly challenges and contests to keep the audiences engaged, resulting in a 3X increase in new monthly subscribers

By BuzzInContent Bureau
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The campaign launched on Mother's Day included a live session through social media with a specialist on the importance of right nutrition. The brand engaged with micro- and nano-influencers from the mother's community in sparking online conversations

By BuzzInContent Bureau
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The campaign has been conceptualised and executed by their creative agency partner Kinnect and digital media firm Qyuki. The bank will also contribute Rs 500 each time the song is shared via social media

By BuzzInContent Bureau
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With its second leg of online masterclasses starting May 1, 2020, Canon India aims at reaching out to photography enthusiasts across the country by adopting a hyperlocal approach of conducting webinars in regional languages

By BuzzInContent Bureau
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The programme focuses on providing expertise to bartenders with training sessions divided into different modules, including sessions on grooming, styling, communication, photography, personality and etiquette and social media

By BuzzInContent Bureau
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