The channel engages with the fans of its reality show ‘India's Best Dramebaaz' through the GIFs of their favourite contestants, celebrity mentors and hosts. The Giphy account has already crossed 17.1 million views in four weeks

The content platform is offering lifestyle products like laptop sleeves, tote bags, multi-purpose pouches, phone covers, etc. It will expand into fashion and beauty over the next few months

Chaturvedi joins the ecommerce giant from Housing.com where he was Group Chief Marketing Officer

The division, Publicis Entertainment, will be headed by Executive Director Pranay Anthwal

The association brings alive the characters in the show through audio content capsules

In association with The Better India, the #MGChangemakers initiative highlights path-breaking work of catalysts of change

Vineet Singh Hukmani, MD and CEO, Radio One, and Harshad Jain, CEO, Fever FM, will continue to function in their respective leadership roles

Digital Sauce builds on market intelligence about topical themes and trends provided by RVCJ to create highly shareable videos, sketches, memes and articles

The partnership aims to offer brands a one-stop destination for creative storytelling in audio-visual, digital and narrative formats

The studio will aim to facilitate the entire target audience engagement and bring out Volkswagen's core values of safety, drivability and robustness to fans of the Volkswagen Ameo Cup

The new offering will give brands the power to stay on top of live and trending topics

The product brings in a new range of influencer focused metrics and insights lacking today

#PowerlessQueen gets shortlisted across Interactive, Mobile, PR, Case Film, Branded Viral Video, Non Branded Videos and Branded Entertainment game categories

Madhavi Irani, Chief Content Officer of the online platform, tells BuzzInContent that in three months, over 200,000 subscribers have signed up for the Network where they can be updated with latest beauty trends

At the recently concluded Cannes Lions Festival, Jan Livingston of Fox Networks Group and Theodor Arhio of TBWA talked about how content space is shaping up, why creative agencies should plunge into the space and why it's important for brands to associate more with content and not limit itself to ads

The online community is aimed at celebrating the spirit of motherhood and connect mothers across India to share their experiences and stories around baby care, baby food and pregnancy

POPxo has collaborated with Hotstar, where the web series will be first streamed exclusively for 72 hours and then on the POPxo app

Co-created by Mindshare and Y-Films, the new single ‘Isspeshal Yaari Song' supports mental health and disability awareness