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Aimed at kids, these tutorials will be conducted by professional artists using Youva's line of products such as Youva Stallion Pencils, Youva Sketch Book, Premium Colour Pencils among others

By BuzzInContent Bureau | June 14, 2021
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Read Hamsini Shivakumar, Founder, Leapfrog Strategy Consulting's analysis on brands that want to get their money's worth through more long-term returns than a mere uptick in positive sentiment for a brief period. It is a list definitely worth discussing at the next team meeting

By Hamsini Shivakumar | June 14, 2021
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Dettol has curated 100 stories of Covid protectors from across India and carried them on 4 million liquid handwash packs, replacing their logo with the protectors' images to honour their selfless contribution. They have roped in 1000s of influencers, who are encouraging their followers to recognise the efforts of the ‘protectors' around them

By BuzzInContent Bureau | June 11, 2021
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The catchy tune of the campaign's music video aims to empower adolescents with critical lifesaving information that promotes healthy behaviours to grow into responsible, healthy adults

By BuzzInContent Bureau | June 11, 2021
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Before this, Sharma was with Mirchi as Head-Digital Business. At Viacom18, he will report to Mahesh Shetty, Head- Network Sales, Viacom18

By BuzzInContent Bureau | June 10, 2021
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The film has been conceptualised and created by Leo Burnett. During the past year, P&G Shiksha provided online education to 50,000+ underprivileged children. It has built and supported more than 2,300 schools to impact the lives of more than 20 lakh children

By BuzzInContent Bureau | June 10, 2021
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Lodha Luxury provided consumers innovative posts on wellness, recipes, meditative music, etc., Instagram Live sessions with leading personalities across the wellness industry, offering insights on fitness, diet, immunity, mental and emotional wellbeing and more

By BuzzInContent Bureau | June 10, 2021
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As content marketing practitioners discuss what to be kept in mind while creating helpful content, BuzzInContent lists the key takeaways in the form of a checklist

By Akansha Srivastava | June 10, 2021
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Instagram will start testing a native affiliate tool that will allow creators to recommend products available on checkout, share them with followers and earn commissions for sales that their posts drive

By BuzzInContent Bureau | June 10, 2021
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To break the stigma associated with menstruation, the brand conducted live sessions on social media with its empanelled doctors and collaborated with online women communities and brands such as Taarini Foundation, Momspresso, Aara Health, Miss Malini, Momspresso and SuperBottoms

By BuzzInContent Bureau | June 09, 2021
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The social good campaign asks users to choose between essential and expendable needs. The brand urges people to think responsibly during the pandemic even if it means not using their services

By BuzzInContent Bureau | June 09, 2021
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The 15,000 sq ft studio space in Mumbai and Delhi offers a dance studio, VFX studio, photo shoots and various other facilities that will help influencers create good quality content

By BuzzInContent Bureau | June 09, 2021
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Content marketing professionals discuss the importance of creating helpful content, challenges associated with it and finding the balance between human-interest storytelling and practical solutions-based content for consumers

By Akansha Srivastava | June 08, 2021
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The brand has gone on to showcase 29 homes, 34 celebrities, garnering more than 360 million views and engagement in the last four years

By BuzzInContent Bureau | June 08, 2021
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The brand film showcases how it treats every individual of the society as an equal

By BuzzInContent Bureau | June 08, 2021
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Prior to his association with Josh, Venketraman was the Head of Strategy, Monetisation and Revenue at Firework India

By BuzzInContent Bureau | June 08, 2021
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Through content, brands are trying to undo the definitions of parenthood set by advertising, which have been largely focussed on the mother-child unit, and expand its understanding to something more gender-neutral, writes Hamsini Shivakumar, Founder, Leapfrog Strategy Consulting

By Hamsini Shivakumar | June 07, 2021
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While the influencers highlight the risks of smoking, they are seen giving friendly advice and do not come across as preachy, which can be a major put-off for youngsters. That's where this campaign scores

By BuzzInContent Bureau | June 04, 2021
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