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Through a heartfelt story of Lt Col Manoj Kumar Sinha, SM (Retd), Gillette tries to break an enduring stereotype, telling men that it takes real strength to embrace your vulnerability and show it

By BuzzInContent Bureau | November 20, 2019
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No matter how good a content piece is, it always stands the risk of falling flat if it is not supported by the right images. Experts say a good picture can make content more intriguing for users. But how well do brands understand this? BuzzInContent.com does a deep dive on the role of images in making content more appealing

By Akanksha Nagar | November 19, 2019
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Maharaja Sawai Padmanabh Singh is the first Maharaja to offer a stay at his palace on Airbnb in order to help support women's empowerment initiatives of the Princess Diya Kumari Foundation.

By BuzzInContent Bureau | November 19, 2019
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The brand brought on board influencers across categories to promote the festival, which led to a reach of more than 19 million on Instagram

By BuzzInContent Bureau | November 18, 2019
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This is the brand's third film under the #ShutThePhoneUp campaign. Beyond the film, Manforce educates consumers about existing laws and sections to protect victims in similar situations

By BuzzInContent Bureau | November 18, 2019
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The brand has launched a video of members of the Asics Running Club talking about the importance of running in their lives. Asics also launched a user-generated content-led contest on social media

By BuzzInContent Bureau | November 18, 2019
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It is seen that celebrities have been tagging the music label for their music and film releases while giving buoyancy to T-Series' following on Instagram

By BuzzInContent Bureau | November 15, 2019
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The stories capture the journey of a few brave people who believe life is much more than one's sexuality and have defied the odds and accomplished more than what the society deemed worthy for them

By BuzzInContent Bureau | November 15, 2019
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This initiative will engage Indians to talk about the importance of environment protection and encourage them to become a part of the movement. As part of the campaign, the brand will plant a tree for every term policy bought

By BuzzInContent Bureau | November 15, 2019
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Delhi pollution is becoming a hindrance for runners in the city. Ahead of the Apollo Tyres Marathon, the organisers have come up with a social media contest, where people have to post a video or picture on Facebook and Instagram with hashtags #GoTheDistance #ATMCMStepUpChallenge, of climbing 100 steps for the next seven days

By BuzzInContent Bureau | November 15, 2019
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The new campaign is a part of the travel etiquette series launched by ixigo and is aimed at raising awareness on things to keep in mind while travelling

By BuzzInContent Bureau | November 15, 2019
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Along with brand ambassador Shahid Kapoor, Reebook India employs Pilates trainer Namrata Purohit and others for its social media outreach

By BuzzInContent Bureau | November 14, 2019
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The digital property is built on the proposition of approaching life with the zest and enthusiasm of a child and to live in the moment, free from worldly worries

By BuzzInContent Bureau | November 14, 2019
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Both albums have been released globally on multiple platforms such as Apple iTunes, Spotify and YouTube

By BuzzInContent Bureau | November 14, 2019
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Idea theft in the content marketing industry is rampant. Why are brands and their media agencies fishing for ideas all the time and what can content creators do to protect their ideas from being copied and implemented by other creators? BuzzInContent.com finds out

By Akansha Srivastava | November 13, 2019
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With pollution levels almost reaching an emergency state in Delhi, the brand found it an apt time to launch its smart air purifiers and created instant awareness through influencers who posted videos about the product

By BuzzInContent Bureau | November 13, 2019
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The campaign ‘I live the metro life' is conceptualised and executed by Lowe Lintas in collaboration with a local band, Masala Coffee. The video showcases how Kochi1 Card has become an important part of the day-to-day lives of Kochi locals

By BuzzInContent Bureau | November 13, 2019
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The digital content company Dharmatic Entertainment strategically placed the brand's premium cars in the recently released action-packed film on the OTT platform

By BuzzInContent Bureau | November 13, 2019
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