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The platform, which gets 45% of its total revenue through content marketing, is currently working with over 70 brands to co-create mom and parenting content. Prashant Sinha, Chief Operating Officer at Momspresso spoke to Buzzincontent on its expansion plan

By Akansha Srivastava | July 31, 2018
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The web series is based on the story of three different people, going through three different phases of relationships – single, committed and married. The first episode of the web series was launched on July 16, 2018 and will be updated every Sunday after 5:00 pm

By BuzzInContent Bureau | July 31, 2018
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Ogra shares the challenges brands face while choosing a content partner and how they are using content to build trust

By Karuna Sharma | July 31, 2018
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The channel engages with the fans of its reality show ‘India's Best Dramebaaz' through the GIFs of their favourite contestants, celebrity mentors and hosts. The Giphy account has already crossed 17.1 million views in four weeks

By BuzzInContent Bureau | July 30, 2018
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The content platform is offering lifestyle products like laptop sleeves, tote bags, multi-purpose pouches, phone covers, etc. It will expand into fashion and beauty over the next few months

By BuzzInContent Bureau | July 27, 2018
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The new version of the platform is using the storytelling format to communicate and engage with its target audience

By BuzzInContent Bureau | July 26, 2018
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Chaturvedi joins the ecommerce giant from Housing.com where he was Group Chief Marketing Officer

By BuzzInContent Bureau | July 25, 2018
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The web series ‘Hershey's Presents Meethe Bahane' will show how its range of syrups, spreads and cocoa can be used to make daily snacks and breakfast more exciting

By BuzzInContent Bureau | July 25, 2018
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The division, Publicis Entertainment, will be headed by Executive Director Pranay Anthwal

By BuzzInContent Bureau | July 25, 2018
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The association brings alive the characters in the show through audio content capsules

By BuzzInContent Bureau | July 24, 2018
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Geraets explains the rationale behind going big on television for the company's latest content initiative ‘Maggi Kitchen Journeys'

By Akansha Srivastava | July 24, 2018
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Bhavishya Kelappan, Business Head, Mia, shares with BuzzInContent how the brand decided to focus more on content marketing than advertising to engage with their consumers

By Karuna Sharma | July 24, 2018
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As part of the ITC brand Vivel's larger integrated campaign #AbSamjhautaNahin, the brand has undertaken various content initiatives with a strong purpose to encourage positive action that inspire, educate and empower women

By Akansha Srivastava | July 24, 2018
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In association with The Better India, the #MGChangemakers initiative highlights path-breaking work of catalysts of change

By BuzzInContent Bureau | July 20, 2018
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The campaign ‘Train mein Hai Ghar Wali Baat' led to a 20% rise in ixigo app downloads. The video got over 15.7+ million views across YouTube, Facebook and Twitter, with a total reach of 27 million

By BuzzInContent Bureau | July 19, 2018
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Vineet Singh Hukmani, MD and CEO, Radio One, and Harshad Jain, CEO, Fever FM, will continue to function in their respective leadership roles

By BuzzInContent Bureau | July 18, 2018
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Priyadarshi Banerjee, National Revenue Head, Digital and Marketing Head, International Brands and Vidyut Patra, Head of Content Studio at WWM talk about the company's extending focus and strategy in the content space and how can the brands leverage it

By Akansha Srivastava | July 17, 2018
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Digital Sauce builds on market intelligence about topical themes and trends provided by RVCJ to create highly shareable videos, sketches, memes and articles

By BuzzInContent Bureau | July 17, 2018
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