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Akansha Srivastava

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No Diageo brand has ever before got on board an external content creator in India for its content marketing initiatives. So how has the partnership with East India Comedy helped Captain Morgan grow the brand's affinity? BuzzInContent finds out

By Akansha Srivastava | February 11, 2018
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The Founder and CEO of Clovia talks about the brand's content strategy, dos and don'ts of content integration, and challenges associated with content marketing in the lingerie category, in a video interview series, Republic TV presents Engage

By Akansha Srivastava | March 04, 2019
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The Co-founder of fashion labels talks about the content marketing strategy of both the brands, in a video interview series, Republic TV presents Engage

By Akansha Srivastava | February 04, 2019
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Fabindia's Chief Brand and Marketing Officer talks about the growth of content marketing in India, nuances of doing content on TV and print, and some tips for marketers ready to enter the space, in a video interview series Republic TV presents Engage

By Akansha Srivastava | December 26, 2018
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The Country Marketing Director of HP India talks about the brand's content marketing strategy, in a video interview series, Republic TV presents Engage

By Akansha Srivastava | December 17, 2018
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Mehta talks about content strategy for GirnarSoft brands Cardekho, Gaadi.com, Zigwheels and Bikedekho, in a video interview series Republic TV presents ‘Engage' brought to you by BuzzInContent

By Akansha Srivastava | December 06, 2018
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In a video interview series Republic TV presents 'Engage' brought to you by BuzzInContent, Desai, Director, Mass and Brand Marketing, Amazon India, says the company is working to figuring out ways to measure the ROI of content marketing

By Akansha Srivastava | October 05, 2018
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The General Manager & Head Communications at Coca-Cola India & South West Asia at Coca-Cola India talks about the company's focus on content and their platform 'Journey'.

By Akansha Srivastava | September 20, 2018
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