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Asics

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Tiger Shroff posted his fitness and exercise video on Instagram and asked his followers to share their fitness plan on social media, tagging Asics and #StayFitStayStrong. The brand garnered more than 28 million views and massive UGC as part of the campaign

By BuzzInContent Bureau | April 20, 2020
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The brand has launched a video of members of the Asics Running Club talking about the importance of running in their lives. Asics also launched a user-generated content-led contest on social media

By BuzzInContent Bureau | November 18, 2019
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The series tracks the fitness journeys of some of the country's fittest CXOs as they shed light on how running affects their businesses

By BuzzInContent Bureau | January 21, 2020
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Through the initiative ‘Joy of running', the brand announces its association with the upcoming TCS World 10K Run 2019 as the official ‘Sports Goods Partner'

By BuzzInContent Bureau | May 21, 2019
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Bloggers will compose and style ethnic outfits by creating a contemporary and stylish Diwali look. Influencers will participate in by offering a gist about the store and products in the video

By BuzzInContent Bureau | November 05, 2018
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In an interaction with Republic TV presents Engage, Abhik Sanyal, Head, Consumer Marketing, DSP Investment Managers, talks about the nitty-gritty of a good content strategy. The brand undertakes a lot of content initiatives to make mutual funds and investment concepts easy to understand while presenting them in an entertaining, contemporary and fresh manner

By Akanksha Nagar | January 13, 2020
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These masterclasses include Creative Writing, Improv with Kaneez - The Basics, Finding Funny: The Art of Stand-Up, Podcasting 101, Jhumritalaiya Storytelling Masterclass, How To Craft Your Creative Voice and Build Communities Online and many others

By BuzzInContent Bureau | August 12, 2020
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Unlike advertising, content marketing gives an opportunity to brands to share communication pieces in a long format. We list some campaigns that effectively used content power

By BuzzInContent Bureau | March 11, 2021
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BuzzInContent.com lists five content-driven campaigns executed by Micromax, MTV, Voltas, Ambuja Cement and Emoha Elder Care that don't just speak about their products and positioning but also bring out real, thought-evoking and authentic stories

By BuzzInContent Bureau | January 27, 2021
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The platform offers personalised modules, workshops, certifications, live sessions and quizzes to its users and is available in both Hindi and English

By BuzzInContent Bureau | January 15, 2021
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A leader in using content to build brand image and brand connect recently caught our attention with its innovative approach to branded content. Hamsini Shivakumar, Founder, Leapfrog Strategy Consulting, analyses the brand's content initiatives from the semiotic lens

By Hamsini Shivakumar | January 11, 2021
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Due to the pandemic, the consumption of food-related content is on a high, making many brands take this path. But the challenge is differentiation. This week, Hamsini Shivakumar lays down the strategy that can help brands bring a differentiation at a time when everyone is jumping on the bandwagon of food-related content

By Hamsini Shivakumar | December 02, 2020
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The session was designed to stimulate normalising menstrual conversation at home through methods such as celebrating periods, encouraging body positivity, empathising with period pain, and involving other family members in the conversation

By BuzzInContent Bureau | October 27, 2020
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The series will feature popular mixologists from Delhi-NCR who will divulge secrets of their best creations

By BuzzInContent Bureau | October 19, 2020
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BuzzInContent.com asks industry experts if there should be a course or a specialisation in content marketing. And, it is a divided house

By Akansha Srivastava | August 26, 2020
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Conceptualised by OML (Only Much Louder), the video features Varun Thakur and Supriya Pilgaonkar

By BuzzInContent Bureau | August 24, 2020
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#CoolYourBallsDown is a quirky men's health campaign that aims to raise awareness through a series of interactions with the audience

By BuzzInContent Bureau | August 20, 2020
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The individual sessions scheduled between July 11 and August 31, 2020, will be conducted live on Havells' social media platforms

By BuzzInContent Bureau | July 21, 2020
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