The Good Creator Co. curated the soireé with some interactive elements such as an app cut-out photo booth that said ‘Your Interests are Matched Here' and a giant heart installation where creators pasted stickers of qualities they'd like to find in their match, among other things
By BuzzInContent Bureau | February 21, 2023Brands left no stones unturned to strike the right emotional chord with the public through their own versions of celebrating fatherhood
By BuzzInContent Bureau | June 19, 2023The Matrimony Day party brought together some of the social media's most loved couples
By BuzzInContent Bureau | April 18, 2023Hamsini Shivakumar, Founder of Leapfrog Strategy Consulting, writes that big-budget brands like Tinder and Bumble have made branded content their format of choice. They are focused on normalising dating, removing the negative stigmas of ‘hook-up' culture and laying the grounds for the longer-term development of dating practices in India
By Hamsini Shivakumar | December 07, 2022Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting, write about the stereotyping of women, the token equality in the Indian advertising industry
By Hamsini Shivakumar | March 02, 2022With the infusion of new funds, Pepper is looking to expand its team in Mumbai and focus on product and its technology platform that will enable content creation ‘on-demand'
By BuzzInContent Bureau | February 26, 2020After a lot of deliberation and engagement with our readers to choose India's most-loved content marketing campaigns, BuzzInContent has finally released its much-awaited list of best content campaigns by brands in 2019
By BuzzInContent Bureau | January 07, 2020As content marketing becomes need of the hour for marketers in a digital era, print in India is already providing much more effective solutions to brands. The medium is playing to its strengths that include trust, credibility and deep reach to deliver results. In a series of articles, BuzzInContent.com explores various facets of content marketing in print
By Akansha Srivastava | November 27, 2018