The show premiered on October 2, and the first six episodes will be aired every Sunday for six weeks on Star Plus HD, and the next episodes will be aired on Star Bharat SD, Star Movies SD, HD, Star Movies Select HD, Star World SD, HD and Star World Premiere HD as well as on Disney Hotstar and Bingo snacks YouTube page

People who missed being with their loved ones or some special moments due to the lockdown shared their disappointment over video calls and this was when actor Ranveer Singh surprised them by joining them on call with #BingoConnecting

Once Bunshah's video gained popularity, Lay's India sent him a direct message to offer reassurance. They clarified that the pack featured in his video was a limited edition

It is a spoof comedy of Bengali stars teaching their own special talents to a group of young college students

The entire GenAI campaign was executed by PixelFox, a creative agency

The brand joined forces with aha Telugu Indian Idol season two's top six contestants to bring a rap anthem. The song has been produced by Roll Rida

Hamsini Shivakumar, Founder, Leapfrog Strategy Consulting, writes that the brand's attempt at visibility has turned into sponsorship, what should have painted a brand persona has become a confused mix, and going for distinctiveness has landed it with an unsteady approach to comedy

Hosted by RJ Naved of ‘Mirchi Murga' and featuring celebrities such as Ranveer Singh, Bhuvan Bam, Harbhajan Singh, Nushrat Bharucha, Aparshakti Khurana, Vijay Varma, Nidhi Singh, Sumit Vyas, it premiered on February 7 and will air every Sunday at 10:30 pm

Hashtag campaign #StartWithStarters in the form of a dance challenge has fetched more than 8.5 billion views since launch

The brands which have made it to the list are Alpenliebe Juzt Jelly, Bumble, Swiggy, Zomato, Tinder, Asian Paints, Dell, Bajaj Pulsar, Bingo!, Coca-Cola, Lakme, Scaler, Spinny, Skoda, Stayfree, Tanishq and others

BuzzInContent.com brings some interesting and entertaining variations brands brought when they embarked on chat-show content formats in 2022

He will report to Amit Akali, Co-founder and CCO, Wondrlab and What's Your Problem, while partnering Rahul Mahahjan who was recently promoted to Creative Lead

When brands spend heftily on brand integrations on TV shows, there is always an urge to be present across the show all the time and leave no stone unturned to make the most of all the money invested. But one must ensure to not go overboard with brand integrations that miffs the audience. In the end, a viewer is watching the show for its content and not brand placements

The psychological impact of home quarantine could be far-reaching. Brands can help people cope up with this pandemic and keep them in good spirits by engaging with them in an entertaining way. How does such messaging help during these times of physical, emotional and financial strain? BuzzInContent.com finds out

In a category like personal care, where brands spend huge amounts on bigger influencers to promote their products, using micro-influencers was a smart move from an FMCG giant like ITC. The kind of reach the brand has fetched is on a par with any macro and expensive influencer marketing strategy