Branded Content at Spring Marketing Capital

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He joins ex-Lowe Arun Iyer's agency from United Breweries where he was Head of Digital Marketing

By Akanksha Nagar | June 10, 2019
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Digital platforms are full of sponsored, advertiser-funded and even purely subscription-based content. Brands want to be a part of all kinds of content. But does too much of branded content work with viewers or does it distract them? BuzzInContent.com analyses

By Akanksha Nagar | December 24, 2019
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