Kumar's mandate is to build a global tech-enabled marketplace for the fragmented short format content ecosystem
By BuzzInContent Bureau | February 26, 2019In the second year of its ‘Be Fearless' campaign, Horlicks endeavours to provide an engaging way of helping kids prepare for their exams and overcome the effects of rote learning
By BuzzInContent Bureau | February 25, 2019The ‘Never Stop Discovering' campaign shows stories of journeys in Land Rover Discovery Sport to Nagarhole National Park to showcase initiatives in the field of eco-tourism
By BuzzInContent Bureau | February 21, 2019The brand has launched a 10-minute documentary film, collecting content on a dedicated platform, theconvivialists.com
By BuzzInContent Bureau | February 20, 2019Conceptualised by JWT, the handbook is built on the existing brand message that encourages teens to break some hearts and is a step-by-step guide to breaking hearts like a pro
By BuzzInContent Bureau | February 19, 2019The association comes as a major boost to the growing popularity of motorsports propelled by GQDS' successful production of the recent show on Volkswagen Ameo Cup series
By BuzzInContent Bureau | February 18, 2019The beer brand has partnered with Indian rapper Divine aka Vivian Fernandes, whose music resonates with the brand's positioning
By BuzzInContent Bureau | February 15, 2019The Unibic daily digestive campaign features Shetty creating some of her favourite go-to healthy recipes by using Unibic Daily Digestive Oatmeal cookies and Unibic Daily Digestive Ajwain+ cookies
By BuzzInContent Bureau | February 15, 2019In a conversation with BuzzInContent.com, the CMO and Fabric Business Unit Head of Procter and Gamble Indian Subcontinent says that we cannot force a message down on somebody in today's digital world, rather we can draw them to come and receive the message
By BuzzInContent Bureau | February 14, 2019Bagchi joins the organisation from Quasar Media, a WPP/Group M agency
By BuzzInContent Bureau | February 12, 2019The content initiative stars characters from the latest big-screen animated Lego adventure, The Lego Movie 2
By BuzzInContent Bureau | February 12, 2019He will be responsible for branded content, brand integration, brand innovation and events along with daily special shows, weekend programmes
By BuzzInContent Bureau | February 11, 2019The objective of the platform is to build a stage where architects, interior designers can network, showcase and collaborate within the community and with brands
By BuzzInContent Bureau | February 08, 2019Clocking more than 10 million views, the content around the FMSCI MMSC Volkswagen Ameo Cup is a huge hit among motorsports enthusiasts
By BuzzInContent Bureau | February 07, 2019The service will help brands and agencies to cater to the interest of the audience in tier II and III cities, and rural markets
By BuzzInContent Bureau | February 07, 2019The agency won the mandate in a multi-agency pitch and has been the AOR since 2017
By BuzzInContent Bureau | February 06, 2019The newly formed media and entertainment company executes its first three deals and targets 3-4 acquisitions in the near term. The company is raising $50-75 million to create a new industry leader
By BuzzInContent Bureau | February 06, 2019The film is the story of a chase across the city's iconic landmarks. The film was shown first at Super Bowl LIII on February 3
By BuzzInContent Bureau | February 05, 2019