The dance challenge has crossed 2 billion views in a week and continues to receive entries from various age groups as it goes viral
By BuzzInContent Bureau | July 01, 2019The first of the two rounds will be conducted online over three weeks followed by the second round including semi-final and final to be played offline on July 17, 2019, in Mumbai
By BuzzInContent Bureau | July 01, 2019Within five months of launching R.Bharat, the network is launching R.fluid, a new venture to strengthen its distinctive competence of storytelling and story-doing for advertisers
By BuzzInContent Bureau | June 28, 2019The song ‘Nayi Zindagi' showcases the story of HelpUsGreen, how it is solving critical problems like river pollution
By BuzzInContent Bureau | June 27, 2019The local in-app campaign showcases India as a key global travel destination by inviting TikTok users to share their travel moments with the world
By BuzzInContent Bureau | June 25, 2019Featuring Bollywood star Ayushmann Khurrana and rap/hip-hop artist Naezy, the collaborative branded content piece is built around Axe's brand purpose and mirrors the brand's communication platform of ‘Make Your Own Rules'
By BuzzInContent Bureau | June 25, 2019The 2018 annual racing championship was hosted across three cities in India over a period of five months with over twenty racers in contention
By BuzzInContent Bureau | June 25, 2019On Day 4, actor and musician Jeff Goldblum, Louise Benson, Executive Festive Director of Cannes Lions, and Stephane Xiberras of Havas discuss the future of entertainment and how artists, tech and media companies, agencies can make it more meaningful for audiences
By BuzzInContent Bureau | June 21, 2019While mothers are ‘naturally programmed' to bond with babies, the thought behind the initiative was to build the importance of active involvement of fathers and make them part of the bonding journey
By BuzzInContent Bureau | June 14, 2019The company will help bridge the gap between marketing and sales teams of brands with its global-ready funnel setup and organic traction powered by content marketing
By BuzzInContent Bureau | June 14, 2019As a part of the partnership, ScoopWhoop will be posting videos in different categories — humour, entertainment, lifestyle and more on TikTok
By BuzzInContent Bureau | June 13, 2019India Influence Report 2019 by Zefmo Media reveals that 55% marketers/strategists are convinced that reviews and video content(YT, IGTV etc.) will be the most effective channels while 50% are of the view that Instagram will also remain an effective platform
By BuzzInContent Bureau | June 12, 2019‘The man' refers to the brand name and ‘Got game' refers to the World Cup, grooming and gentlemanly etiquettes. The campaign has been co-created with Tonic Worldwide
By BuzzInContent Bureau | June 12, 2019Jha will be a part of the top management at Zoomcar and spearhead growth, strategic alliances, API-based product partnerships, brand marketing and content. Jha will oversee the demand business and revenue generation through B2C products
By BuzzInContent Bureau | June 12, 2019TikTok also launched a campaign #MyTikTokStory to encourage Indians to create 15-second videos that reflect their personal passions and identity - be it through DIY, cooking, sports, dancing, singing, pottery or any other talents
By BuzzInContent Bureau | June 11, 2019On an average 40,000 active weekly users engage on the Nykaa Network. Expert Lives on the platform see traffic of 20,000 users in a span of just two hours. The platform has over 1,00,000 answers to 50,000 questions
By BuzzInContent Bureau | June 11, 2019The brand's video content offering is hosted on its YouTube channel every Tuesday, Thursday and Friday at 5 pm. The show was launched in December 2018 and has gained popularity base of more than 2,50,000 subscribers
By BuzzInContent Bureau | June 07, 2019Clovia's sleepwear collection will be worn by the characters in some of the leading shows on the channel like Udaan, ‘Roop-Mard ka Naya Swaroop' and ‘Ishq Mein Marjawa'. Whenever the characters will appear in Clovia outfits, an aston band will appear on the screen promoting the collection and directing viewers to Clovia website
By BuzzInContent Bureau | June 07, 2019