At the Group she will manage a multi-skilled content team across brands such as POPxo, MyGlamm, The Moms Co, St Botanica, Organic Harvest, etc

As per the survey's findings, as Covid-19 put a major challenge for offline marketing activities across India, brands turned to social media to amplify their messages

The storytelling platform, now a year-long initiative, adds enablement to these powerful stories of unstoppable women

BuzzInContent.com compiles some of the Women's Day campaigns that bring a smile to faces and motivate women to go ahead in life in whatever field they desire to be in

The second edition of The Luxe Life, scheduled from March 11–15, celebrates fashion, art, and design through a five-day virtual film and shopping festival

Dev Batra, Co-Founder and CEO, Lyxel&Flamingo, shares the type of approaches adopted by brands for International Women's Day campaigns

The campaign aimed to promote the song through different influencers across two different platforms and took place from February 12 to February 21, 2022

The association between the two companies aims at exploring and identifying raw talents in India, grooming and enabling them to make a career for themselves in the entertainment industry

Anjali Rawat, Co-founder and Director of Design Thinking, Digital Dogs Content and Media, writes about how moment marketing is about evaluating crucial in-ways for unique and fascinating moves that provide entertainment value and brand glory

Glam Guru is a hybrid model Make-up IP for talented makeup artists it provides them with a platform to showcase their skills

Shreyansh Bhandari, Co-Founder and COO, Lyxel&Flamingo and Veda Bashishtha, Co-Founder and CEO, LYRKL, write about how brands can get the most out of their strategy

The campaign film by Whisper is primarily designed to illustrate how a girl's lack of period education contributes to her missing school days, a situation exacerbated by the glaring absence of period education in Indian textbooks

Bringing to the fore nuances of the actor's journey, the campaign reinforces the belief that kings are made over nights, not overnight

The campaign also includes a contest and the winner will receive Spykar merchandise worth Rs 1,00,000 as a prize

The campaign features actor Girija Oak Godbole who urges men to open up to live confidently

As part of the campaign, the brand has put together a series of mini-episodes narrating the stories of four women spreading goodness in unconventional ways

The brand has amplified its ‘HerShe' campaign further this year by launching commemorative packs that celebrate six ‘Unsung Sheroes' and a celebratory rap song

At Group he will assume the responsibilities of Chief Product Officer, prior to this he served as Head of Product at Trell and Nykaa