Shortlists announced for Rising Star Awards 2021 [VIEW]

BuzzInContent Bureau

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For Savlon, ITC, DYT launched the #MaskItWithSavlon campaign. For skincare brand Charmis, the brand partnered with 100+ creators to amplify their Deep Radiance Range. For Gynoveda, Do Your Thng worked on promoting the Daily Detox Pill with the hashtag #Takeachillpill

By BuzzInContent Bureau | June 22, 2021
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Due to the pandemic's second wave, most brands went for Covid-related storylines for this year's Father's Day campaigns. BuzzInContent lists some films that caught our attention

By BuzzInContent Bureau | June 21, 2021
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The channel received over 500 UGC pieces in collaboration with Momspresso. ABCD Dance Factory created dance Instagram Reels to promote it and YouTube kids' content creators Aayu and Pihu encouraged their followers to join in the conversation

By BuzzInContent Bureau | June 21, 2021
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This video brings out the pattern that an Indian family follows, where fathers seem to be missing out on doing their part

By BuzzInContent Bureau | June 18, 2021
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As a worldwide Olympic Partner, Bridgestone's ‘Chase Your Dream' campaign highlights the pursuit of dreams through perseverance that it shares with the Olympic Movement and honours the commitment necessary to stay on course to realise goals

By BuzzInContent Bureau | June 17, 2021
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Data-driven results from influencer marketing achieved are based on the analytics of 2.70 lakh bloggers, 7.89 lakh published posts and two million CPA clicks to global clients

By BuzzInContent Bureau | June 17, 2021
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The ideal candidate should have a strong understanding of virality, what works in the social age, and be adept at popular events every day

By BuzzInContent Bureau | June 17, 2021
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Ritesh Ujjwal, CEO and Co-founder, Kofluence, lists eight influencer marketing trends that brands can ride on to maximise reach and engagement

By BuzzInContent Bureau | June 16, 2021
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The campaign #ExpressTheToughLove explores the tougher side of a father, who is always there for us but never expresses his love and feelings openly

By BuzzInContent Bureau | June 16, 2021
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Over the next few days, the composition is set to be popularised by internet personalities such as Awez Darbar, Avneet Kaur, Dhanashree Verma, Gauhar Khan, Shehnaz Gill and Jannat Zubair to name a few

By BuzzInContent Bureau | June 16, 2021
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The acquisition will provide Glance and Roposo end-to-end capability for launching celebrity and influencer-led Live commerce, as the company looks to transform the mobile shopping experience for consumers globally

By BuzzInContent Bureau | June 15, 2021
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Aimed at kids, these tutorials will be conducted by professional artists using Youva's line of products such as Youva Stallion Pencils, Youva Sketch Book, Premium Colour Pencils among others

By BuzzInContent Bureau | June 14, 2021
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Dettol has curated 100 stories of Covid protectors from across India and carried them on 4 million liquid handwash packs, replacing their logo with the protectors' images to honour their selfless contribution. They have roped in 1000s of influencers, who are encouraging their followers to recognise the efforts of the ‘protectors' around them

By BuzzInContent Bureau | June 11, 2021
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The catchy tune of the campaign's music video aims to empower adolescents with critical lifesaving information that promotes healthy behaviours to grow into responsible, healthy adults

By BuzzInContent Bureau | June 11, 2021
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Before this, Sharma was with Mirchi as Head-Digital Business. At Viacom18, he will report to Mahesh Shetty, Head- Network Sales, Viacom18

By BuzzInContent Bureau | June 10, 2021
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The film has been conceptualised and created by Leo Burnett. During the past year, P&G Shiksha provided online education to 50,000+ underprivileged children. It has built and supported more than 2,300 schools to impact the lives of more than 20 lakh children

By BuzzInContent Bureau | June 10, 2021
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Lodha Luxury provided consumers innovative posts on wellness, recipes, meditative music, etc., Instagram Live sessions with leading personalities across the wellness industry, offering insights on fitness, diet, immunity, mental and emotional wellbeing and more

By BuzzInContent Bureau | June 10, 2021
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Instagram will start testing a native affiliate tool that will allow creators to recommend products available on checkout, share them with followers and earn commissions for sales that their posts drive

By BuzzInContent Bureau | June 10, 2021
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