Shreyansh Bhandari, Co-Founder and COO, Lyxel&Flamingo and Veda Bashishtha, Co-Founder and CEO, LYRKL, write about how brands can get the most out of their strategy

The campaign film by Whisper is primarily designed to illustrate how a girl's lack of period education contributes to her missing school days, a situation exacerbated by the glaring absence of period education in Indian textbooks

Bringing to the fore nuances of the actor's journey, the campaign reinforces the belief that kings are made over nights, not overnight

The campaign also includes a contest and the winner will receive Spykar merchandise worth Rs 1,00,000 as a prize

The campaign features actor Girija Oak Godbole who urges men to open up to live confidently

As part of the campaign, the brand has put together a series of mini-episodes narrating the stories of four women spreading goodness in unconventional ways

The brand has amplified its ‘HerShe' campaign further this year by launching commemorative packs that celebrate six ‘Unsung Sheroes' and a celebratory rap song

At Group he will assume the responsibilities of Chief Product Officer, prior to this he served as Head of Product at Trell and Nykaa

The campaign has been conceptualised and executed by Agency09

The five-episode series brings several creative mavericks under one roof to design multiple masterpieces

The academy is an online platform that offers courses to those interested in making a career as social media influencers

The agency will be working towards generating brand awareness through strategic engagements with selected categories of lifestyle, fashion and beauty influencers in order to promote its skincare range of facial kits

Featuring Milind Soman, the six-episode series will air every Friday at 8:30 pm on MNX and will also air across Times Network channels

The app allows a smooth interface to the influencers with complete details of the campaigns and the number of campaigns accepted and declined

In the first episode of Good News Today presents BuzzInContent's 2022 Content Conversations, Vineet Kanabar, Host of the showbiz podcast, Story Tellers & Story Sellers, Shrenik Gandhi, CEO and Co-founder of White Rivers Media, Pragya Priyali, Director - Social Commerce, Myntra, Deepak Salvi, Co-founder and COO of Chingari, Akshay Bhatnagar, Co-founder of Hypd and content creator Bhoomika Thakkar discuss how brands can benefit from the booming creator economy

The company made the announcement of its AI-powered brand safe influencer marketing solution in a virtual event

The brand roped in 21 influencers across the country to make the women aware of their at-home pregnancy test kits

Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting, write that brands are creating V-Day campaigns that have narratives around singles and non-heteronormative couples and how couples are discovering new avenues to overcome the staleness enforced by familiarity