The Unilever ice-cream brand has joined hands with Terribly Tiny Tales to promote its new variant ‘Chokissimo' in Butterflies 2, a season of sparkling stories

The tool allows businesses to input relevant information, which assists the tool to churn out quality content instantaneously, including blog ideas, social media captions, tweets, product descriptions, newsletter, podcast and marketing ideas, among other features

The campaign aims to build credibility for the practice of daily saline washing in view of the rising air pollution levels

BuzzInContent caught up with Sanjay Sharma of Mother Dairy and Karthik Nagarajan of Wavemaker India (it is Mother Dairy's media agency), to get into the nitty-gritty of the brand's latest influencer-marketing strategy for its campaign ‘Paneer packed hai to safe hai'

To take the campaign to the masses, Britannia Tiger Krunch has also collaborated with learning platform Udemy

The overall campaign garnered 71 million video views, 66 million social impressions and a total engagement of over 1.5 million

Premiering on February 27, 2021, the documentary will give viewers an overview of the smartphone manufacturer's production facility

Through the partnership, the Humanz platform will optimise collaborations between local marketers and influencers across India, ensuring sustainable growth of the influencer marketing sector

From being an engineer to digital content creator to entrepreneur and now an investor, Allahbadia has partnered with Shalini Vadhera to bring her beauty brand to India

The video campaign #SheIsCompleteInHerself strives to invoke a sense of empathy among its audience and urges them to help those couples who are facing the issue of infertility

The brand launched the campaign in December 2020 and plans to run it for the next four to six months. They will continue to collaborate with three to four digital artists every month from different fields

The campaign has been conceptualised and executed by Kinnect. The influencers who are part of the campaign are Ali Fazal, Himanshi Khurana, Geeta Madhuri, Malhar Thakar, and Subodh Bhave

The Wakefit Sleep Internship programme encourages people to invest in quality sleep, which would not only increase their productivity throughout the day but also promote a healthy lifestyle

The brands that made it to BuzzInContent's seven favourite branded content campaigns' list are Cadbury Dairy Milk Silk, Tinder, Facebook, Amul, Wakefit.co, OnePlus and Stayfree

The final guidelines to be released on March 31, 2021, will be applicable to all promotional posts published on or after April 15, 2021

At a time when couples are kept apart by families, by society and even by legislations, the toothpaste brand's Valentine's campaign gives a fresh perspective to relationships. It directs users to their website for relationship advice and real-life stories for inspiration

The brand went live on Facebook where celebrity chefs Ajay Chopra and Vicky Ratnani interacted with the live audience, shared their tips and solved kitchen queries as part of the campaign ‘Ghar Ka Khana, #GoodToGreat'

The ingredients for each of the recipes in the cookbook can be ordered directly from the book with a simple QR scan and the order gets delivered by Swiggy Instamart in 30-45 minutes