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BuzzInContent Bureau

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Raghav Bagai, Co-Founder, Sociowash, writes about the massive engagement that brands can derive by jumping on the bandwagon of meme marketing but if done the right way

By BuzzInContent Bureau | September 15, 2021
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The online delivery app has partnered with Zee5's upcoming movie ‘Helmet' and AtlBalaji's web series ‘Cartel' to promote its ultra-fast grocery delivery offering within 19 minutes

By BuzzInContent Bureau | September 15, 2021
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This latest initiative is an extension of the brand's recipe-integration campaign to build awareness about Alpenliebe Juzt Jelly as an active ingredient in home dessert recipes, to bring alive the brand's positioning of ‘Family Mein Masti Chali'

By BuzzInContent Bureau | September 14, 2021
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The video with the theme ‘Struggles of Being in Your Early 20s' is targeted at Gen-Z

By BuzzInContent Bureau | September 14, 2021
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A first in the sexual wellness category, Skore and Isobar banked on Clubhouse's popular club, Dark Room, hosted by content creators Santu Mishra and Aishwarya Subramanyam, who speak on taboo topics. They together created a room ‘Sleepless with Skore' on August 8, which had more than 1000 people joining for the two-hour session

By BuzzInContent Bureau | September 13, 2021
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This new film conceptualised and executed by Jugaad Motion Pictures is part of Tinder's initiative with a resources centre, www.letstalkconsent.com, to encourage discourse on consent, in partnership with Yuvaa and Pink Legal

By BuzzInContent Bureau | September 10, 2021
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The program outlines opportunities for content creators to receive funding in the form of cash rewards

By BuzzInContent Bureau | September 09, 2021
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The men's fashion and lifestyle brand has launched its first UGC-contest #HeroNahiVillain hook-step challenge, which encourages users to send their versions of the Hero Nahi Villain hook step

By BuzzInContent Bureau | September 08, 2021
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Classplus eyes the 340 million user-community on ShareChat and Moj to build a stronger teacher-student connect

By BuzzInContent Bureau | September 08, 2021
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While it is expected of education brands to create content on such an occasion, other players also took Teacher's Day as an opportunity to engage with consumers. BuzzInContent lists its favourite campaigns

By BuzzInContent Bureau | September 07, 2021
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With celebrity features in every edition along with interviews, editorial lookbooks, industry scoop, international perspective and expert opinions, ‘Blogazine' is an editorial assemblage designed and curated to keep readers interested through focused content

By BuzzInContent Bureau | September 03, 2021
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Jha will now lead the live commerce and shoppable videos platform's brand and content marketing functions

By BuzzInContent Bureau | September 03, 2021
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The campaign initially featured Bollywood actor Shah Rukh Khan. To amplify the message and the newly created song, the brand collaborated with influencers Rithvik Dhanjani, Gauhar Khan and Awez Darbar who dared followers to recreate the video

By BuzzInContent Bureau | September 03, 2021
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Pepsi has launched a set of golden cans and packs inspired by Money Heist, leading up to the virtual fan party in October 2021 for all series fans

By BuzzInContent Bureau | September 02, 2021
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These stories have been narrated by the warriors themselves. #AgentofSafety is part of Har Ghar Surakshit, a public awareness initiative by Godrej Locks to make people safety conscious

By BuzzInContent Bureau | September 01, 2021
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The anthem has been facilitated in partnership with BookMyShow. The music for the song has been composed and produced by Sickflip

By BuzzInContent Bureau | September 01, 2021
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The Groupe consolidates its content production arm under Shah. The Groupe also elevates Akshay Multani to Executive Producer, Prodigious and appoints Deepak Bulchandani as Head of Brand Partnerships at Content Factory

By BuzzInContent Bureau | August 31, 2021
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In episode 6 of BuzzInContent's monthly chat show Content Conversations, MG Motor's Udit Malhotra, Rumi Ambastha of The Man Company, Ramalingam Subramanian of CoinDCX, Pratik Gupta of FoxyMoron and Prashanth Challlapalli of Gravity Integrated talk about the importance of having a full-fledged content strategy and how to devise one that drives business goals

By BuzzInContent Bureau | August 30, 2021
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