Through this influencer-marketing initiative, Ceat was able to reach out to more than 1.5 lakh people and fetched more than a lakh views at an estimated media value pegged around Rs 2 lakh
By BuzzInContent Bureau | August 17, 2020The brand aims at engaging with more than one lakh people across social platforms
By BuzzInContent Bureau | August 14, 2020Over a period of five days, the filter #SwiggyFoodoshop saw over 2,000,000 impressions and 23,000+ shares
By BuzzInContent Bureau | August 14, 2020Set to the lyrics ‘Yeh Desh Hai Veer Jawaano Ka, Albelo ka Mastano ka, Yahan Sadiyon Se Ye Reet Hai Ji, Har Darr Ke Aage Jeet Hai Ji', the anthem reiterates the brand philosophy of ‘Darr Ke Aage Jeet Hai' and salutes the nation's spirit of emerging victorious in the face of fear
By BuzzInContent Bureau | August 13, 2020Performed by singer-songwriter Celeste and co-written by Team Oakley athletes, the official track and music video honour the power of sport to uplift the global community
By BuzzInContent Bureau | August 13, 2020These masterclasses include Creative Writing, Improv with Kaneez - The Basics, Finding Funny: The Art of Stand-Up, Podcasting 101, Jhumritalaiya Storytelling Masterclass, How To Craft Your Creative Voice and Build Communities Online and many others
By BuzzInContent Bureau | August 12, 2020The influencer marketing agency has launched its first show, ‘History of Influencer Marketing'
By BuzzInContent Bureau | August 12, 2020‘Behind the Mask' is a social awareness five-episode video series by Condé Nast India and Myntra. The series will be showcased on TLC, TLC HD and Discovery Plus with a call-to-action that benefits Indian ‘karigars' (craftspeople)
By BuzzInContent Bureau | August 12, 2020The 2020 Content Strategy Report states that content should be part of the culture, can drive behavioural changes and be contextual
By BuzzInContent Bureau | August 12, 2020The journey of three Porsche owners is captured through individual video episodes, each discussing personal beliefs, values and the chosen path in life
By BuzzInContent Bureau | August 11, 2020The asset development studio already has a roster of projects in the pipeline, some for Tilt's existing clients and some new clients exclusively on board
By BuzzInContent Bureau | August 10, 2020Most recently, on Raksha Bandhan, for its sweets range, Mother Dairy associated with actor and social media influencer Jannat Zubair. In the video, Jannat and her brother Ayaan played the ‘Balloon Laughter Challenge', adhering to the brand positioning of #RishtonKaSwadBadhaye
By BuzzInContent Bureau | August 10, 2020POPxo founder Priyanka Gill joins MyGlamm as Co-Founder. Together, MyGlamm and POPxo aim at an annual revenue of Rs 400 crore by December 2021
By BuzzInContent Bureau | August 07, 2020The content marketing activity fetched earned media worth Rs 4.2 million, and a 225% growth in engagement across platforms
By BuzzInContent Bureau | August 06, 2020The challenge, offering exciting rewards worth Rs 1,500,000, has amassed over 5,000 registrations so far
By BuzzInContent Bureau | August 06, 2020Bolo Indya aims to empower content creators by enhancing personalisation and recommendation engine, develop language evangelists and strengthen the team
By BuzzInContent Bureau | August 06, 2020The Hyperlocal Content Distribution Network gets a new Business Head, a Growth Head, a Brand Head, a Head – App Partnerships and a Network Rollout Head
By BuzzInContent Bureau | August 05, 2020Nykaa TV (the video platform for Nykaa) recently grew its YouTube subscriber base to 1 million subscribers
By BuzzInContent Bureau | August 05, 2020