Co-created with Publicis Media's Content Practice, the show is aired on AXN, Max HD and streamed on SonyLiv
By BuzzInContent Bureau | January 27, 2020The beauty brand's collaboration with the 12th edition of one of the biggest properties of Times is fetching massive recall and affinity for the brand among the younger audience
By BuzzInContent Bureau | January 24, 2020Along with social media contest where people had to review to phone in rap style, the rap battle music was also used on TikTok for the #UpForXtra challenge, where users were asked by Honor India to show their ‘Xtraordinary' talent with the ‘Honor 9X #UpForXtra rap' playing in the background
By BuzzInContent Bureau | January 24, 2020Shiraz Khan, Founder Director, Spicetree Design Agency writes if publishing content through Instagram, Facebook, Twitter, and other social platforms through the means of text, audio, and video formats was all it took to attain more profits, then the market would be flooded with booming businesses everywhere; however, that's not the case
By BuzzInContent Bureau | January 24, 2020Ali joined the company in 2018 and is currently serving his notice period. His next move is not known yet
By BuzzInContent Bureau | January 23, 2020In one of the sessions ‘Advocacy- Zero moment of truth' at the content event, Nagarajan, the Chief Content Officer at Wavemaker, chats with Kazi, APAC lead, INCA and Chitgopekar, Founding Partner and Co-CEO, Kwan Entertainment, around topics like measurement, intuition versus data in influencer marketing
By BuzzInContent Bureau | January 23, 2020Prashanth Challapalli, former COO, Leo Burnett Orchard and The Content Factory, content division of the Publicis Groupe, lists a few important points one must addresses when it comes to digital content marketing
By BuzzInContent Bureau | January 22, 2020The brand has created a rap video which influencers will take it forward and create their own versions on platforms such as TikTok, Instagram and Facebook
By BuzzInContent Bureau | January 22, 2020Instoried's tool helps brands emotionally target customers by identifying the emotional quotient and giving tailor-made recommendations, thereby boosting engagement and increasing content productivity
By BuzzInContent Bureau | January 21, 2020The campaign champions real-life moments of everyday heroes where optimism, expressed through a smile, helps one face challenging situations to come out stronger
By BuzzInContent Bureau | January 21, 2020The series tracks the fitness journeys of some of the country's fittest CXOs as they shed light on how running affects their businesses
By BuzzInContent Bureau | January 21, 2020The digital campaign conceptualised in-house will be hosted on the microsite (https://whatthefalooda.swiggy.com/), from where consumers can download a special plugin that automatically detects profanity in the text while nudging users to reconsider their choice of words and replace them with words related to different types of food like biryani, idli, falooda, etc
By BuzzInContent Bureau | January 20, 2020Brands need to rethink their social strategy and evaluate how it is adding to their business goals instead of a siloed channel-approach, writes Nishith Srivastava, National Head of Strategy, Indigo Consulting
By BuzzInContent Bureau | January 17, 2020The fast-growing films productions house in Mumbai is also building its capabilities in digital marketing and content distribution
By BuzzInContent Bureau | January 17, 2020Gautam Madhavan, Founder and CEO at Mad Influence, gives a rundown guide for brands of top and trending TikTok marketing strategies dominating the cyber space
By BuzzInContent Bureau | January 16, 2020The campaign has been conceptualised by Dhara and is being executed in coordination with Mixed Route Juice
By BuzzInContent Bureau | January 16, 2020The anthem has been launched to build excitement for the next races among its audience and strengthen its fan base
By BuzzInContent Bureau | January 16, 2020The housemates were divided into teams for the ‘Kurkure Vigyapan Mein Chatpatapan' Task, wherein they were asked to try their hands at creating their own Kurkure advertisements while bringing alive the brand's positioning, ‘Khayaal Toh Chatpata Hai'
By BuzzInContent Bureau | January 16, 2020