With a combined reach of 5.2 million, the influencers are posting their personal public washroom experiences to raise awareness on the importance of hygiene

The mix of relatable content and creative storytelling fetched the brand a lot of visibility, leading to search volumes up by 3.5x for the Scripbox app

Through a heartfelt story of Lt Col Manoj Kumar Sinha, SM (Retd), Gillette tries to break an enduring stereotype, telling men that it takes real strength to embrace your vulnerability and show it

Maharaja Sawai Padmanabh Singh is the first Maharaja to offer a stay at his palace on Airbnb in order to help support women's empowerment initiatives of the Princess Diya Kumari Foundation.

The brand brought on board influencers across categories to promote the festival, which led to a reach of more than 19 million on Instagram

This is the brand's third film under the #ShutThePhoneUp campaign. Beyond the film, Manforce educates consumers about existing laws and sections to protect victims in similar situations

The brand has launched a video of members of the Asics Running Club talking about the importance of running in their lives. Asics also launched a user-generated content-led contest on social media

It is seen that celebrities have been tagging the music label for their music and film releases while giving buoyancy to T-Series' following on Instagram

The stories capture the journey of a few brave people who believe life is much more than one's sexuality and have defied the odds and accomplished more than what the society deemed worthy for them

This initiative will engage Indians to talk about the importance of environment protection and encourage them to become a part of the movement. As part of the campaign, the brand will plant a tree for every term policy bought

Delhi pollution is becoming a hindrance for runners in the city. Ahead of the Apollo Tyres Marathon, the organisers have come up with a social media contest, where people have to post a video or picture on Facebook and Instagram with hashtags #GoTheDistance #ATMCMStepUpChallenge, of climbing 100 steps for the next seven days

The new campaign is a part of the travel etiquette series launched by ixigo and is aimed at raising awareness on things to keep in mind while travelling

Along with brand ambassador Shahid Kapoor, Reebook India employs Pilates trainer Namrata Purohit and others for its social media outreach

The digital property is built on the proposition of approaching life with the zest and enthusiasm of a child and to live in the moment, free from worldly worries

Both albums have been released globally on multiple platforms such as Apple iTunes, Spotify and YouTube

With pollution levels almost reaching an emergency state in Delhi, the brand found it an apt time to launch its smart air purifiers and created instant awareness through influencers who posted videos about the product

The campaign ‘I live the metro life' is conceptualised and executed by Lowe Lintas in collaboration with a local band, Masala Coffee. The video showcases how Kochi1 Card has become an important part of the day-to-day lives of Kochi locals

The digital content company Dharmatic Entertainment strategically placed the brand's premium cars in the recently released action-packed film on the OTT platform