Overshadowed by Twitter Spaces and Facebook audio rooms in the live audio space, has Clubhouse reached its end? And what is the future of the live audio space, will it be able to grasp the attention of users, BuzzInContent.com tries to find out

A first in the sexual wellness category, Skore and Isobar banked on Clubhouse's popular club, Dark Room, hosted by content creators Santu Mishra and Aishwarya Subramanyam, who speak on taboo topics. They together created a room ‘Sleepless with Skore' on August 8, which had more than 1000 people joining for the two-hour session

While it is an interesting dialogue exchange platform, brands and experts say it lacks in offering well-rounded measurement metrics to necessarily quantify the success of a session and restricts users from revisiting the content. They discuss useful tips and advice for brands to gauge the ROI by bringing in higher engagement levels

The report states that brands have started using influencer marketing more seriously with 54% of the influencers claiming that they have collaborated with up to five brands in a month

From glitches to platforms shutting down or their focus changing rapidly, experts weigh in upon why it is not safe for content creators to rely on just one platform

The campaign celebrates the new generation's independence and freedom, as well as their accomplishments, which has produced a generational shift in the world we live in

Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting, write that producing content around sensitive issues related to women empowerment can be a tricky area, but brands can't afford to be silent. If done right, branded content around sexual intimacy, harassment, body-shaming and other such topics can help brands to be a relevant part of the culture that is increasingly anchoring itself in the fourth wave of feminism

Personal controversies in the lives of brand ambassadors often take a toll on the names they endorse. But will brands face a similar impact when influencers run into controversies? BuzzInContent.com speaks to experts to know their views

Ritesh Ujjwal, CEO and Co-founder, Kofluence, lists eight influencer marketing trends that brands can ride on to maximise reach and engagement

In this article, brands and agencies discuss the changing depiction of the elderly in communication narratives, the popularity of senior citizen influencers and how they are becoming the most credible advocates of brands