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As Reels continue to grow on Facebook, the platform said it is making them easier for users to discover them across the app, including updates to how they're surfaced in Facebook Watch

By BuzzInContent Bureau | May 03, 2023
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Other features that Meta has unveiled for Facebook include Memories Ready-made Reels, Trending Templates and Grooves

By BuzzInContent Bureau | March 06, 2023
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The brand went live on Facebook where celebrity chefs Ajay Chopra and Vicky Ratnani interacted with the live audience, shared their tips and solved kitchen queries as part of the campaign ‘Ghar Ka Khana, #GoodToGreat'

By BuzzInContent Bureau | February 19, 2021
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The campaign by Wunderman Thompson was launched on the eve of Facebook's first Fuel for India virtual event. It captures real stories of how small businesses have moved online during the pandemic to recover and grow using the power of their Facebook communities

By BuzzInContent Bureau | December 18, 2020
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Hamsini Shivakumar, the founder of Leapfrog Strategy Consulting, wears her semiotics lenses to analyse Facebook's latest Diwali film, its cultural relevance and what made it go viral and stand out in the clutter of several other feel-good Diwali films

By Hamsini Shivakumar | November 23, 2020
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Wunderman Thompson has created a few films to encourage the industry to redefine short- form mobile video creativity. Facebook is also throwing open a ‘Thumbstopper Challenge', an invitation to all creative minds to submit their short stories on the brief of driving behaviour change in less than 10 seconds by July 12. The winners will be announced in August, and the top winners will get to travel to Cannes next year

By BuzzInContent Bureau | May 16, 2019
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After seeing its traffic decimated because of a tussle with Facebook, WittyFeed is getting back in the game with its own content distribution platform called ‘CatchUp'. In a conversation with BuzzInContent.com, Vinay Singhal, Co-founder CEO of WittyFeed, reveals why the publisher's over-reliance on the social media giant made the future dangerously volatile for the company and how he is going to disrupt the content distribution ecosystem with CatchUp

By Akansha Srivastava | April 30, 2019
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Mohan has been with Star India since April 2012, and moved to head its digital business in November 2015. He will be joining Facebook as MD and VP, India. This is a new structure for Facebook India of having a senior leader reporting into Menlo Park and not Asia Pacific

By BuzzInContent Bureau | September 24, 2018
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The revenue earned will be shared – 55% to the creators and 45% to Facebook

By BuzzInContent Bureau | September 04, 2018
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Chopra was speaking at the last leg of Meta Creator Day 2022 in India. During the event, he said that there is a 50% increase in Reel video consumption from just six months ago

By BuzzInContent Bureau | November 07, 2022
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The short film's plot is centred around the spirit of resilience of 28-year-old Pooja and how she helps sustain as many households as possible through the hardships of the pandemic via her dairy venture

By BuzzInContent Bureau | November 13, 2020
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The record was created on the Rs 1,000+ crore noodle brand's 10th anniversary, which has seen a growth of more than 50% in the year FY 2020-21

By BuzzInContent Bureau | September 21, 2020
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200 chefs participated in the initiative, where every 30 minutes a team of 3-4 chefs prepared dishes and dedicated them to their teachers

By BuzzInContent Bureau | September 07, 2020
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Zubin Sarkari, Founder of Glamrs, a digital platform for women, writes how people are increasingly moving from shorter to longer forms of video content

By Zubin Sarkari | September 19, 2019
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The social media platform has released a slew of other features, including one that gives creators more choice in their ad placement, the ability to offer supporter-only groups as fan subscriptions and more

By BuzzInContent Bureau | July 11, 2019
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Why is it that the platforms that were initially these creators' stepping stones to success are no more their first choice to put premium content? BuzzInContent.com analyses

By Akansha Srivastava | May 07, 2019
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Users say the social networking giant is pushing videos on their timeline at the cost of updates from friends. The company, however, says the platform reflects what you follow, what you like and what you share.

By BuzzInContent Bureau | December 04, 2018
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Adhunika Prakash of Breastfeeding Support for Indian Mom, Chetana Misra of Mompreneurs India and Tamanna Dhamija of Baby Destination are the lucky names

By BuzzInContent Bureau | October 03, 2018
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