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Sociabble will act as the most credible platform for employees to share brand content within their network. Dentsu Webchutney will make sure of the quality and nature of the content being shared by the employees through various analytics, techniques and execution

By BuzzInContent Bureau | March 05, 2018
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New ways to pull creative content instantaneously from Adobe Creative Cloud into Marketing Cloud let brands integrate content and data more closely and deliver a seamlessly integrated experience

By BuzzInContent Bureau | February 21, 2018
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Nikhil Rastogi, Head Marketing and Digital Acquisition at the bank, talks about consumer passion points: family and friends, travel, sports, food and money and how the bank leverages it in its marketing strategies

By BuzzInContent Bureau | February 21, 2018
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Virginia Sharma, Director, Marketing Solutions, India, LinkedIn talks about the importance of being at the right platform with the right context and a clear brand mission and vision attached to the monetisation goals of the company

By BuzzInContent Bureau | February 21, 2018
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Joshi was speaking at Content Marketing Summit Asia 2018 on the possible ways in which brands and publishers can collaborate to create epic content. The panel included Rasika Tognatta of Turner, Komal Puri of Schwarzkopf and Samir Bangara of Qyuki

By BuzzInContent Bureau | February 21, 2018
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Irani talked about how Nykaa increased its sales through content marketing initiatives, dynamism in the space, trends, her thoughts on the changing consumer behaviour and partnering with external content creators

By Akansha Srivastava | February 15, 2018
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The content marketing initiative drove 7.5 lakh users to Brand Factory's site to buy the passes

By BuzzInContent Bureau | February 12, 2018
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Chopra talks about various challenges to the content marketing space and how to overcome them. He also shared ixigo's viral content marketing strategy in a conversation with BuzzInContent

By Akansha Srivastava | February 11, 2018
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No Diageo brand has ever before got on board an external content creator in India for its content marketing initiatives. So how has the partnership with East India Comedy helped Captain Morgan grow the brand's affinity? BuzzInContent finds out

By Akansha Srivastava | February 11, 2018
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Vyom Charaya, Director Brand Solutions, The Viral Fever, lists the essentials for brands with reducing attention spans of audiences and increasing content consumption options

By Vyom Charaya | February 11, 2018
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The platform that boasts on the original, creative and entertaining content, has helped the brand build the consumer affinity

By Nalini Kher | February 11, 2018
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Co-Created by Happy mcgarrybowen and executed in collaboration with Isobar, SKREEM, and Greenroom, the #7HourMarathon campaign emphasises on the importance of sleep and connects it to the brand's philosophy

By BuzzInContent Bureau | January 31, 2018
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