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Fickle Formula

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Rathi has branded content experience with media houses including the Times Group, NDTV and the Zee Group. In her most recent stint, she was West Head - IPR Sales in Optimal Media Solutions, a Times Group company

By BuzzInContent Bureau | March 17, 2021
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YellowBulbs aims to partner with agencies, publishers and brands, with emerging technologies to create more effective branded content, content-led IPs and collaborating with distribution networks

By BuzzInContent Bureau | March 13, 2019
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The agency behind the campaign is Yellow Bulbs and the production house is Fickle Formula

By BuzzInContent Bureau | July 09, 2021
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