According to SEBI, other unregistered entities/finfluencers may be effectively enticing their followers to purchase products, services, or securities in return for undisclosed compensation from platforms or producers. This paper seeks to restrict the association of SEBI-registered intermediaries/regulated entities with such unregistered finfluencers, to curb the flow of such compensation.
By BuzzInContent Bureau | August 28, 2023Will financial brands slash their expenditure on the ‘finfluencers' or will the financial influencers be more hesitant in promoting brands now. BuzzInContent.com finds out if there is a major difference in the market due to the Vauld incident
By BuzzInContent Bureau | July 13, 2022Finance creator Twinkle Jain emphasised that some creators may have given out questionable financial advice in the recent past. In such cases, it's essential for the audience to assess the authenticity of the creator
By BuzzInContent Bureau | November 27, 2023As per ASCI's updated guidelines for influencers, for other financial advice, influencers must possess appropriate credentials such as a license from the Insurance Regulatory and Development Authority of India (IRDAI), be qualified as a chartered accountant, holds a company secretaryship, etc.
By BuzzInContent Bureau | August 18, 2023The Securities and Exchange Board of India (SEBI) has imposed a fine and barred the Sundar from trading for a year
By BuzzInContent Bureau | May 30, 2023Investors should conduct background research on the influencers, have a clear objective and should avoid unrealistic promises in order to ensure that they are receiving reliable and unbiased financial advice, the financial influencers themselves stated
By Sakshi Sharma | May 02, 2023The Finance Ministry is working with MeitY and RBI to clamp down on ponzi apps to prevent them from taking away the hard-earned money of gullible investors, the Union Finance Minister said
By BuzzInContent Bureau | April 25, 2023Finclave 2022 was held to celebrate the contribution of leading financial influencers to the society and offer them an opportunity to network and learn from each other
By BuzzInContent Bureau | April 19, 2022Kapoor said that she personally uses the product for approximately a month before endorsing it and she always clarifies that her recommendations are not investment advice but rather personal suggestions based on her own positive experience
By BuzzInContent Bureau | June 26, 2023The videos featuring Sharan Hegde, Anushka Rathod, and Shreyaa Kapoor deliver the campaign's message ‘Stock market me no jugaad, trading seekhna hai toh StockGro karo yaar'
By BuzzInContent Bureau | April 28, 2022Launched in September 2023, the channel is already nearing one lakh subscribers with only two videos uploaded
By BuzzInContent Bureau | October 26, 2023During the recent episode of ‘Spotlight', Bansal delved into his journey as a content creator. He recounted how his transition from a corporate career to becoming a financial educator via social media marked the inception of his content creation journey
By BuzzInContent Bureau | September 20, 2023Sharing their first reaction to the launch of WhatsApp Channels, content creators and agencies express their views on how the new feature can bring about a change in the way brands and creators communicate with their followers in a much more interactive and engaging manner and also attract new audiences via forging of deeper audience connections
By BuzzInContent Bureau | September 15, 2023The statement from SEBI chairperson Madhabi Puri Buch comes on the heels of the Income Tax department reportedly sending notices to top 35 social media influencers for not paying taxes worth crores of rupees
By BuzzInContent Bureau | June 30, 2023The study offers a new paradigm of informed trust in the context of influencer marketing
By BuzzInContent Bureau | February 28, 2023In a chat with BuzzInContent.com, Jayati Singh, Chief Marketing Officer, Tally Solutions, talks about the brand's partnership with TVF Timeliners and its content strategy
By Akansha Srivastava | January 13, 2023BuzzInContent.com reached out to some top influencers to understand their perspective on the entire Vauld situation
By Nisha Qureshi | July 11, 2022BuzzInContent.com caught up with Ayush Shukla, Founder of Finnet Media, and Sharan Hegde, an influencer about the challenges in the influencer space today. Shukla also spoke about Finnet Media's journey so far and their future plans
By Nisha Qureshi | November 25, 2022