Shortlists announced for Rising Star Awards 2021 [VIEW]

Friendship Day

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The song will be supported by a UGC campaign #TuMeraNo.1yaar to share virtual hugs with each other that aimed to clock over half-a-million hugs leading up to Friendship Day on August 2

By BuzzInContent Bureau | August 03, 2020
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The song is built on an insight that 87% consumers are missing their friends immensely while at home

By BuzzInContent Bureau | August 03, 2020
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The song has been created by Qyuki Media and the music video has been produced by The Glitch team

By BuzzInContent Bureau | August 05, 2019
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Presenting this week's Content & Culture analysis done by rare Semiotic professionals at Leapfrog Strategy Consulting led by Hamsini Shivakumar. They analyse a few Daughter's Day campaigns like Stayfree's #ItsJustAPeriod and Raho Safe's ‘When they grow up too fast' done over three years

By Hamsini Shivakumar | October 01, 2020
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Martis, Consumer Marketing Director at PGI, tells BuzzInContent how for the jewellery category content is much more than just emotions and why conventional marketing isn't sufficient. Talking about the company's plans, she discusses how it is able to build a positive circle of influence amid inauthentic influencers

By Akanksha Nagar | March 03, 2020
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In a freewheeling conversation with BuzzInContent.com, Diageo India's Content, Influencer Marketing and Brand Advocacy Head Khushboo Benani talks about the content strategy of Diageo's brands

By Akansha Srivastava | September 04, 2019
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Around 80% of the audience on social media is millennials who are more into pop culture. They are consuming content that is funny and entertaining, leading to an exponential rise in meme culture. Memes and GIFs have become an easy solution for brands to weave content. BuzzInContent finds out how brands are using memes

By Karuna Sharma | September 11, 2018
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