Shortlists announced for Rising Star Awards 2021 [VIEW]

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People can see ‘Paid partnership' on all the creators' branded content posts, which is important for ad transparency. Branded content ads for feed will be available to all advertisers in the coming weeks and for stories over the coming months

By BuzzInContent Bureau | June 06, 2019
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The property aims to create a community which bonds over easy-to-cook recipes and the love for fresh meat and fish through bite-sized Instagram videos

By BuzzInContent Bureau | June 29, 2021
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The channel received over 500 UGC pieces in collaboration with Momspresso. ABCD Dance Factory created dance Instagram Reels to promote it and YouTube kids' content creators Aayu and Pihu encouraged their followers to join in the conversation

By BuzzInContent Bureau | June 21, 2021
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Lodha Luxury provided consumers innovative posts on wellness, recipes, meditative music, etc., Instagram Live sessions with leading personalities across the wellness industry, offering insights on fitness, diet, immunity, mental and emotional wellbeing and more

By BuzzInContent Bureau | June 10, 2021
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The platform is used by over 45 top brands and agencies, including Huawei, Wipro, Pomelo, Fresh, Omnicom, Dentsu and We Communications. The company tracks more than three million influencers across Instagram, Facebook, YouTube, and TikTok

By BuzzInContent Bureau | May 21, 2021
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Any user can search for and create a list from hundreds of thousands of celebrities, macro, micro and nano influencers for free across Instagram, YouTube, Twitter, Facebook and blogs

By BuzzInContent Bureau | May 20, 2021
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The campaign has been conceptualised by Chimp&z Inc. The Instagram Reels, made by influencers Karan Sons, Neel, Vivek Menon, and Supriya, uses humour to emphasise the daily interactions with mothers in the kitchen while cooking

By BuzzInContent Bureau | May 17, 2021
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Though the brand is not very active on Instagram, it has kept up with the times and rolled out an influencer marketing campaign as part of the #LetsUnstereotypeIndia. Through the choice of relevant influencers, the campaign questions deep-rooted prejudices in society

By BuzzInContent Bureau | April 01, 2021
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This ‘Made in India' sustainable, contemporary, ethnic clothing brand combines dance with marketing, in a very quirky and smart way, to sell their products on Instagram. Started three years ago, the brand now has a turnover of over Rs six crore. All this only by creating shoppable dance videos on Instagram that fetch on an average more than two million views each week.

By Akansha Srivastava | March 18, 2021
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For the UGC challenge, people have to share their entries on Instagram showing how they are making the most of the time at home with friends, family, education, fitness and other creative activities

By BuzzInContent Bureau | March 03, 2021
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Every share of the concert video that went live on December 28, 2020 on the Nokia Mobile India social handles saw HMD donate funds to HelpAge India. The video is available for sharing on Facebook and Instagram

By BuzzInContent Bureau | January 07, 2021
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The campaign has a call to action, inviting Instagram users to participate in a contest, which gets Alpenliebe more visibility on the platform

By BuzzInContent Bureau | December 28, 2020
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The brand will run a dance challenge based on the hook step in the music video through the Instagram profiles of the 10 celebrities featured in the video

By BuzzInContent Bureau | October 15, 2020
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TTT is also sharing snackable stories around the show's theme, which will be published on their Facebook, Instagram and Twitter across the three weeks

By BuzzInContent Bureau | August 18, 2020
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Initiated in April, shortly after the lockdown was announced, the campaign has to date garnered a total 700K impressions, cumulative engagement of 189k and 3k+ entries on Sony Alpha India Instagram page

By BuzzInContent Bureau | June 24, 2020
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With this partnership, creators who have submitted short films to IFP will get visibility and distribution to over 2.6 million followers across Dice Media's Facebook and Instagram pages

By BuzzInContent Bureau | June 24, 2020
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The #SwagStepChallenge that aims at encouraging people to use traditional greetings like salaam and namaste has garnered 17 billion views across TikTok and Instagram

By BuzzInContent Bureau | June 08, 2020
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BuzzInContent.com caught up with the agency and brand to talk about the idea and the execution of the content initiative that has crossed 30,000 and three lakh views on Facebook and Instagram, respectively

By Shradha Mishra | April 27, 2020
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