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BuzzInContent and Sheeko Brandscore analysed Gillette, The Man Company, Celio and Indian Terrain's International Men's Day performances on Instagram

By BuzzInContent Bureau | November 22, 2019
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Matthew Sawyer, Marketing Director at Datadial, shares how they measure content marketing effectiveness: a straightforward approach that's delivering for their clients, with a core methodology that could also work for you

By Matthew Sawyer | November 22, 2019
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Wadhwani Foundation will utilise the content studio's skills to generate ideas to make the show on ET Now more entertaining and interesting for viewers in its 8th season

By BuzzInContent Bureau | November 21, 2019
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To promote the Air Pods Pro, the brand recently brought on board celebrities like Anil Kapoor, Shilpa Shetty and Karishma Kapoor, garnering a reach of more than 24 million

By BuzzInContent Bureau | November 21, 2019
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With the merger, MediaMonks adds 50 experts to the team, with the intent of doubling the India business in the coming six months

By BuzzInContent Bureau | November 20, 2019
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For three years now, Bigo Technology has been engaging users through live streaming and short-format content videos via its platforms Bigo Live and Likee. Nagesh Banga, Deputy Country Manager, Bigo Live, shares with BuzzInContent.com what they have on offer for brands and why live streaming will be the biggest thing in coming years

By Akanksha Nagar | November 20, 2019
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The brand collaborated with celebrity chefs, bloggers and publishers across genres to fetch mass appeal to its contest. As part of the contest, users have to post photos of their Appy Fizz creation paired with food or cocktails using hashtags #ArtOfFizz and #FeelTheFizz

By BuzzInContent Bureau | November 20, 2019
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With a combined reach of 5.2 million, the influencers are posting their personal public washroom experiences to raise awareness on the importance of hygiene

By BuzzInContent Bureau | November 20, 2019
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The mix of relatable content and creative storytelling fetched the brand a lot of visibility, leading to search volumes up by 3.5x for the Scripbox app

By BuzzInContent Bureau | November 20, 2019
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No matter how good a content piece is, it always stands the risk of falling flat if it is not supported by the right images. Experts say a good picture can make content more intriguing for users. But how well do brands understand this? BuzzInContent.com does a deep dive on the role of images in making content more appealing

By Akanksha Nagar | November 19, 2019
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The brand brought on board influencers across categories to promote the festival, which led to a reach of more than 19 million on Instagram

By BuzzInContent Bureau | November 18, 2019
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This is the brand's third film under the #ShutThePhoneUp campaign. Beyond the film, Manforce educates consumers about existing laws and sections to protect victims in similar situations

By BuzzInContent Bureau | November 18, 2019
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It is seen that celebrities have been tagging the music label for their music and film releases while giving buoyancy to T-Series' following on Instagram

By BuzzInContent Bureau | November 15, 2019
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This initiative will engage Indians to talk about the importance of environment protection and encourage them to become a part of the movement. As part of the campaign, the brand will plant a tree for every term policy bought

By BuzzInContent Bureau | November 15, 2019
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Delhi pollution is becoming a hindrance for runners in the city. Ahead of the Apollo Tyres Marathon, the organisers have come up with a social media contest, where people have to post a video or picture on Facebook and Instagram with hashtags #GoTheDistance #ATMCMStepUpChallenge, of climbing 100 steps for the next seven days

By BuzzInContent Bureau | November 15, 2019
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The new campaign is a part of the travel etiquette series launched by ixigo and is aimed at raising awareness on things to keep in mind while travelling

By BuzzInContent Bureau | November 15, 2019
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Along with brand ambassador Shahid Kapoor, Reebook India employs Pilates trainer Namrata Purohit and others for its social media outreach

By BuzzInContent Bureau | November 14, 2019
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The digital property is built on the proposition of approaching life with the zest and enthusiasm of a child and to live in the moment, free from worldly worries

By BuzzInContent Bureau | November 14, 2019
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