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FreshTake series reflects upon Doublemint's brand proposition of starting something fresh and building meaningful connections

By BuzzInContent Bureau | August 27, 2020
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#NewspaperMornings is a multi-platform campaign and will engage in a dialogue with TOI's readers. The film is available on TOI's digital and social media handles. The campaign will be amplified across television, OTT and digital platforms

By BuzzInContent Bureau | August 27, 2020
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BuzzInContent.com asks industry experts if there should be a course or a specialisation in content marketing. And, it is a divided house

By Akansha Srivastava | August 26, 2020
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The campaign #IAmAnArtist conceptualised by BC Web Wise displays a healthy mix of introductory, tutorial videos and content featuring real people with their fluid art paintings

By BuzzInContent Bureau | August 26, 2020
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The activity included a YouTube release, ‘How to Impress Your Boss' in association with YouTuber ‘Be YouNick'. Abhi and Niyu, Barkha Singh, Ankush Bahuguna, Saloni Gaur, and Ayush Mehra and others posted content around the campaign

By BuzzInContent Bureau | August 26, 2020
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Brands by now have accepted web series the best bet for greater engagement. But despite being a high-impact property that helps build higher recall, web series isn't always cost-effective. BuzzInContent.com finds out what could be the right time to invest in web series and how one can reap greater ROI

By Akanksha Nagar | August 25, 2020
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The brand collaborated with celebrities and influencers who posted videos of them dancing to the anthem. It also celebrated the resilient spirit of news channels and other brands through social media posts and outdoor hoarding

By BuzzInContent Bureau | August 21, 2020
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The comic characters are designed by famous cartoonist Sailesh Gopalan, founder of Brown Paperbag Comics. The brand will also conduct a masterclass on retirement planning in association with leading financial experts. Registrations can be done at the microsite

By BuzzInContent Bureau | August 20, 2020
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#CoolYourBallsDown is a quirky men's health campaign that aims to raise awareness through a series of interactions with the audience

By BuzzInContent Bureau | August 20, 2020
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Chanchlani, known for his YouTube channel, Ashish Chanchlani Vines, achieved the milestone and is now behind Amit Bhadana and Carry Minati

By BuzzInContent Bureau | August 19, 2020
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In the first phase of the campaign, OYO released a digital film on Road Trippin, as a kickstarter to a full-fledged Vlog series, scheduled to be aired on History TV18 from August 28, 2020

By BuzzInContent Bureau | August 19, 2020
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With a 300% spike in social conversation following the announcement that team sports would be returning, The Anthem is the culmination of the Ready for Sport story so

By BuzzInContent Bureau | August 19, 2020
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We are living in times where demand for content marketers has increased as brands are heavily relying on content to engage with consumers. BuzzInContent.com talked to a few experts in the industry to compile a list of traits that makes a good content marketer

By Akansha Srivastava | August 18, 2020
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TTT is also sharing snackable stories around the show's theme, which will be published on their Facebook, Instagram and Twitter across the three weeks

By BuzzInContent Bureau | August 18, 2020
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The eight-episode special series hosted by actor Ravi Kishan and targeted at Tier II and III markets, offers expert-led information to listeners on house building

By BuzzInContent Bureau | August 18, 2020
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Like the previous edition, the shortlisted contestants will make it to the show and participate in an eight-part series, co-curated by Myntra and MTV. It will be aired on MTV, The Myntra App (Studio), Myntra's YouTube Channel and Voot

By BuzzInContent Bureau | August 17, 2020
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The documentary will premiere on August 18 in 121 countries and territories

By BuzzInContent Bureau | August 17, 2020
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Through this influencer-marketing initiative, Ceat was able to reach out to more than 1.5 lakh people and fetched more than a lakh views at an estimated media value pegged around Rs 2 lakh

By BuzzInContent Bureau | August 17, 2020
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