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The new proprietary product will help brands to do content planning based on psychographics so that they can better choose platforms and engage with the right audience

By BuzzInContent Bureau | September 04, 2018
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Businesses can use a report by Clutch to understand how content marketing is an effective tool for engaging prospective customers and improving SEO, particularly in the business-to-business space

By BuzzInContent Bureau | September 04, 2018
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The revenue earned will be shared – 55% to the creators and 45% to Facebook

By BuzzInContent Bureau | September 04, 2018
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Asif Upadhye, the Co-founder, Director and Story Teller at Yellow Seed writes how good content can perform well only when supported with an equally good marketing strategy. Create engaging content but build a plan that promotes it well. Begin on the right note and continue the right path to reach the desired destination

By Asif Upadhye | September 04, 2018
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In special category awards, Nykaa awarded for ‘Carving out a Niche' while AMFI awarded for ‘Breathing New Life into a Category'

By BuzzInContent Bureau | August 30, 2018
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A lot of user-generated content was fetched through ‘Bench Ki Aatmakatha' activity. As a conclusion, Kotak 811 launched a unique digital community ‘The Bench of Unity' formed by over 2.5 lakh Indians who believe they can be the change the society needs to inculcate a sense of inclusion

By BuzzInContent Bureau | August 30, 2018
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Karan Kumar, Head, Brand & Marketing, Fabindia, asks if brands can find a deeper meaning that would help in their adoption in an era of surplus choices

By Karan Kumar | August 28, 2018
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Arré Studio has roped in veteran film-maker and ad-man Harsh Dave as Executive Producer to strengthen its development and execution capabilities in the original content space

By BuzzInContent Bureau | August 28, 2018
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The British automotive company partnered with The Better India to launch six different videos, highlighting India's unsung heroes every week

By BuzzInContent Bureau | August 23, 2018
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When consumers step into the role of advertisers and start speaking for the brand on various platforms, it gives the brand a kind of credibility and proximity with consumers that no amount of advertising can match. BuzzInContent.com finds out how user-generated content is working for brands

By Akansha Srivastava | August 21, 2018
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The attorneys argued that the site has created user content when it mines user data to ‘create' and ‘customize' an audience for a particular advertiser

By BuzzInContent Bureau | August 21, 2018
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Through this collaboration, Gulf Oil aims to communicate to the young college going audience about the benefits of Gulf Pride 4T plus

By BuzzInContent Bureau | August 21, 2018
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The biscuits and confectionery maker has set a thumb rule when it comes to its approach for choosing content

By Akansha Srivastava | August 20, 2018
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The new show to be aired from August 20 creates awareness about the need to save threatened species and their habitat

By BuzzInContent Bureau | August 20, 2018
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PowerDrift is Girnar Software's eighth acquisition in the technology and content space

By BuzzInContent Bureau | August 18, 2018
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BuzzInContent.com brings a few branded content initiatives undertaken by brands to strike a patriotic flavour among consumers

By BuzzInContent Bureau | August 16, 2018
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The budget hotel brand made comedians travel to unfamiliar cities and share their experiences in the form of shows. Small trailers were packaged and promoted on social media, garnering eyeballs and brand recall

By BuzzInContent Bureau | August 16, 2018
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The fast food brand has also launched a contest where consumers need to click a selfie with their favourite Sub, explain how it makes their mood and share it with #MakeItWhatYouWant

By BuzzInContent Bureau | August 15, 2018
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