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Hotstar VIP's campaign was to promote the premiere of the movie Chhichhore on its platform, Walt Disney's intention was to create buzz for the launch of the movie Frozen 2 and Voot wanted to create awareness and build an audience for its reality shows

By BuzzInContent Bureau | November 05, 2019
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Liva Fluid Fashion's digital-first campaign #LiveYourFlow is a unique blend of event, publishers and influencers, which has fetched the brand more than nine million eyeballs

By BuzzInContent Bureau | November 04, 2019
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The brand has managed to pull off more than 42 million eyeballs and garner consumers' trust from the recent campaign done in association with Kohli. Estimated media value of three posts and reshares is around Rs 1.5 crore

By BuzzInContent Bureau | November 01, 2019
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Livon will focus not only on the hunt for singing abilities through the reality series ‘India's Top K-Pop Stars' but will also groom the contestants into getting that awesome K-Pop look

By BuzzInContent Bureau | November 01, 2019
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Launched on October 5, ‘Street Foodz of India' is an original series on the digital extension of LF

By BuzzInContent Bureau | November 01, 2019
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The data and insights will help marketers, agencies, creators and platforms stay updated with the latest trends and engaging content associations by brands with influencers, celebs and other content creators

By BuzzInContent Bureau | November 01, 2019
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The advertiser-funded program (AFP) is slated to air across the network on November 2 and 3

By BuzzInContent Bureau | November 01, 2019
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Creator 21 aims to organise collaborative events for creators from every platform such as YouTube, Instagram and Snapchat

By BuzzInContent Bureau | October 31, 2019
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The Chief Growth Officer of Zeel discusses with BuzzInContent.com the channel's various offerings and why should brands do more content integrations. He also talks about the importance of TV as a medium to maximise reach

By Koustabh Baishya | October 30, 2019
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First-ever web series by the brand as part of its ‘Real is Rare' campaign

By BuzzInContent Bureau | October 24, 2019
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Matthew Sawyer, Marketing Director, at Datadial has mapped out where you should be going and how you can get there using a content marketing calendar

By Matthew Sawyer | October 24, 2019
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The second season has also been launched in video format for all episodes and will be available on BII website, YouTube, Facebook and other video platforms

By BuzzInContent Bureau | October 23, 2019
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Flames S2 went live on October 18, Fathers Vol.2 will stream starting October 25 with both shows being available on TVFPlay and MX Player

By BuzzInContent Bureau | October 23, 2019
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It is often said agencies — creative, media or digital — act as ‘couriers', taking a proposal on behalf of brands and selling it to content creators, and are also limited by their ability to execute. Whether that's true or not, BuzzInContent.com speaks to content specialists to explore what role an agency can play in synergy with both brands and content creators

By Akanksha Nagar | October 22, 2019
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The study concludes that participants were most open-minded after reading an article

By BuzzInContent Bureau | October 22, 2019
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Marketers agree that custom content is important, but need to better understand context, highlights Getting Media Right 2019 study report by Kantar

By BuzzInContent Bureau | October 21, 2019
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The show has been on air since September 14 every Saturday at 9 pm with repeats on Sundays at 12 pm and Wednesdays at 5 pm

By BuzzInContent Bureau | October 18, 2019
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Unlike other video offerings available today, Flipkart is integrating compelling technology in entertainment, for the widest consumer base which penetrates into the deepest parts of the country eying endless possibilities

By BuzzInContent Bureau | October 16, 2019
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