J

Premium
Image

Garg talks about the beauty brand's content marketing initiatives, the right way to look at content and its Cannes strategy

By Akansha Srivastava | May 08, 2018
Premium
Image

The insurance brand has launched the web series as part of its various content initiatives to increase consumer engagement

By BuzzInContent Bureau | May 08, 2018
Premium
Image

Bhat explains why content and not brand should be at the forefront, the challenges ahead and why should brands give a free hand to the content creators

By BuzzInContent Bureau | April 24, 2018
Premium
Image

Mankind has got an unprecedented success through its first few content marketing initiatives. BuzzInContent.com got in touch with the company's AGM, Product Management, to learn about the brand's content marketing strategy, the stickiness of content and how it would reach tier II and III cities

By BuzzInContent Bureau | March 13, 2018
Premium
Image

In a conversation with BuzzInContent, Catalano said that with ad frauds and brand safety at stake at times on YouTube, one must be doubly sure of the kind of content providers the brand associates with

By BuzzInContent Bureau | March 13, 2018
Premium
Image

Speaking on Content Marketing Measurement, the Chief Marketing Officer of United Breweries lists three important things that should be kept in mind while approaching content strategies – innovation with scale, relatability and moment marketing

By BuzzInContent Bureau | February 20, 2018
Premium
Image

The fashion brand's digital agency Social Kinnect conceptualised and executed the brand's content marketing initiative by creating one lakh registrations on Facebook and fetching over 13 million impressions across digital platforms

By BuzzInContent Bureau | February 12, 2018
Premium
Image

The series created in collaboration with aawaz.com aims to make investor education around mutual funds more engaging to the audience by taking them along the journey of the shows fictional characters whose life decisions mimic the complexity of real-life investment choices

By BuzzInContent Bureau | October 04, 2019
Premium
Image

The campaign was conceptualised and executed for the premium jewellery brand by Adfluence. The campaign saw an engagement rate of 18.99%, 5.7 million+ impressions, and the campaign posts were ‘saved' by more than 9,500 users

By BuzzInContent Bureau | September 23, 2019
Premium
Image

The web series powered by POPxo is featured on the YouTube channel Just Human Things, the first brand to be started under Writeous Studios

By BuzzInContent Bureau | September 20, 2019
Premium
Image

Rekha Rao and Sandeep Vasudevan join as the Business Heads

By BuzzInContent Bureau | September 19, 2019
Premium
Image

BuzzInContent's objective has always been to make the job of marketers easy by bringing the industry together to share ideas, solutions and discuss challenges related to content marketing and branded content. After talking to experts over a period of time, we have compiled a list of possible solutions that can help marketers solve the problem of lead generation through content

By BuzzInContent Bureau | September 11, 2019
Premium
Image

Leo Burnett won a Bronze for the campaign ‘Jeep Democracy' in the Branded Content medium at the awards

By BuzzInContent Bureau | September 06, 2019
Premium
Image

Ranjit Nair, CEO and Founder of Germin8 Solutions, writes that to evaluate content reach and success, one has to define goals, set KPIs for them, and then measure and track the KPI

By BuzzInContent Bureau | September 06, 2019
Premium
Image

Idea collaborated with popular 21 TikTok content creators such as Awez Darbar, Riyaz, Arishfa, Jannat Zubair and others who kick-started the challenge

By BuzzInContent Bureau | August 29, 2019
Premium
Image

On Women's Equality Day, the personal care brand collaborated with Sait to talk about gender equality, which is also a part of the brand's larger on-going campaign #AbSamjhautaNahin

By BuzzInContent Bureau | August 28, 2019
Premium
Image

A full service creative and social media agency taking on international agencies to win clients might sound too far-fetched but this story of a creative startup carving its space among the biggies is actually rolling out. Saurabh Pacheriwal and Anushree Pacheriwal, founders of Gemius, share their journey and growth strategy with BuzzInContent.com

By BuzzInContent Bureau | August 23, 2019
Premium
Image

The content initiative is to promote the brand's recent TVC ‘Sabka Time Aa Gaya' for ‘Har Recharge Pe Extra Offer'. One could see TikTok influencers Jannat Zubair, Awez Darbar, Riyaz, Arishfa, Gima, Nagma dancing to the jingle music track

By BuzzInContent Bureau | August 23, 2019
Back to Top