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Gozoop has conceptualised and executed the campaign for the brand. The first leg of the campaign was a video where a woman receives a puppy as gift on Mothers' Day. This time the brand is seen celebrating the marriage of same-sex partners

By BuzzInContent Bureau | February 20, 2020
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Arya tells BuzzInContent.com how the company has evolved over the years, creating content for live events and digital platforms around comedy and music while providing solutions for brands. She explains how comic content makes most conversations accepted and their upcoming plans in regional comedy

By Akanksha Nagar | February 10, 2020
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The account, won in a global multi-agency pitch, will be handled from the agency's Mumbai office

By BuzzInContent Bureau | February 03, 2020
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Fernandez's Instagram following of 36.6 million was able to fetch a reach of more than 25 million through her ‘Dolly Parton meme' for the brand

By BuzzInContent Bureau | January 31, 2020
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Co-created with Publicis Media's Content Practice, the show is aired on AXN, Max HD and streamed on SonyLiv

By BuzzInContent Bureau | January 27, 2020
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Shiraz Khan, Founder Director, Spicetree Design Agency writes if publishing content through Instagram, Facebook, Twitter, and other social platforms through the means of text, audio, and video formats was all it took to attain more profits, then the market would be flooded with booming businesses everywhere; however, that's not the case

By BuzzInContent Bureau | January 24, 2020
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The campaign champions real-life moments of everyday heroes where optimism, expressed through a smile, helps one face challenging situations to come out stronger

By BuzzInContent Bureau | January 21, 2020
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This association is part of the council's strategy to reach out to 100 million consumers digitally to generate more business, which will lead to more employment

By BuzzInContent Bureau | January 15, 2020
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The brand is generating user-generated content as part of the campaign, which is amplified by celebrities such as Anil Kapoor and Mary Kom. For every plank, the company will contribute monetarily towards the training and development of India's emerging sports stars

By BuzzInContent Bureau | January 14, 2020
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The brand has collaborated with singer Guru Randhawa and music producer Vee for its latest original in adherence to the brand proposition of celebrating friendship

By BuzzInContent Bureau | January 02, 2020
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In the third edition of the annual event by Future Group's fashion brand, it collaborated with actress Mouni Roy to amplify the campaign #SexyBackSundays on social media

By BuzzInContent Bureau | December 13, 2019
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Boostcamp is an online platform to train young players about different aspects of sports. These sports enthusiasts are trained by their cricketing heroes about various facets of sports

By BuzzInContent Bureau | November 22, 2019
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The brand has launched a video of members of the Asics Running Club talking about the importance of running in their lives. Asics also launched a user-generated content-led contest on social media

By BuzzInContent Bureau | November 18, 2019
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The digital content company Dharmatic Entertainment strategically placed the brand's premium cars in the recently released action-packed film on the OTT platform

By BuzzInContent Bureau | November 13, 2019
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Koshy worked with the Star Network, Sony Entertainment Television and The Viral Fever

By BuzzInContent Bureau | October 31, 2019
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This is the brand's first branded content partnership

By BuzzInContent Bureau | October 22, 2019
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Reckitt Benckiser announced the launch of a new range of pain relief brand, Moov Advance Gel. Around the launch, the brand has been creating a lot of UGC. BuzzInContent caught up with Duhan, Chief Marketing Officer, RB Health South Asia, to discuss the challenge of maintaining the quality of content while creating UGC

By Akansha Srivastava | September 27, 2019
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