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The brand has partnered with Kannada GEC Star Suvarna and OTT platform Viu to bring alive friendships of well-known personalities from real to reel life. The talk show has been launched in collaboration with Mindshare and Group M

By BuzzInContent Bureau | February 26, 2018
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With over 1.9 crore downloads and 90 lakh monthly active users on its app, Trell has witnessed a 20x growth within one year

By BuzzInContent Bureau | June 12, 2020
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Sameer Saxena, Chief Content Officer and Head, TVF Originals, shares their plans to launch 25-30 shows spanning across genres and offering viewers a premium content experience. He explains how their viewers are coming from tier II, III cities and global markets, including USA, UAE and Australia

By BuzzInContent Bureau | May 28, 2019
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The campaign features Harbhajan Singh, Harshvardhan Rane, Abhinav Bindra, Prince Yuvika Narula, Ranvijjay Singha. It partnered with Marathi actors Adinath Kothare, Siddharth Chandekar, Shashank Ketkar. Shine Shetty, Nikhil Siddhartha, Makapa Anand have been brought in for Kannada, Telugu and Tamil audiences

By BuzzInContent Bureau | June 24, 2021
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The service offers short-format content, movies, TV shows and short films across genres in more than 15 languages such as Hindi, English, Bhojpuri, Punjabi, Telugu, Tamil, Kannada, Malayalam, Bengali, Gujarati

By BuzzInContent Bureau | April 22, 2020
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Promising all things bigger and better, with more colleges, mentors, influencers, challenges, and rewards, this second edition aims to uplift the life of every budding Gen-Z creator in the country

By BuzzInContent Bureau | July 14, 2022
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The campaign was executed by Pollen, an influencer marketing agency under Zoo media

By BuzzInContent Bureau | July 08, 2022
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Vishesh Sharma, Chief Marketing Officer, Ashika Group, writes that with the penetration of affordable handsets and easy access to the internet, India has truly emerged as a market where videos are playing a key role in not just effective engagement but real business growth

By BuzzInContent Bureau | May 25, 2022
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The phase-wise campaign began with a digital film showcasing how mothers always try to be perfect in every aspect, and when they make a mistake, they are surrounded with clouds of guilt

By BuzzInContent Bureau | May 16, 2022
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With this acquisition, BabyChakra has expanded its regional footprint across 9 new languages in India with a target to reach 75 million moms by the end of 2022

By BuzzInContent Bureau | March 24, 2022
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The auto company's latest campaign has been conceptualised, crafted and brought to life by PHD Media and OMG content in collaboration with Laqshya Event Capital and BToS' artist management

By BuzzInContent Bureau | February 21, 2022
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The vegan beauty and skincare brand is working with a large number of influencers for different campaigns for maximising reach and visibility

By BuzzInContent Bureau | February 18, 2022
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As part of its content marketing efforts, Angel One has initiated key campaigns such as #ShagunKeShares, #EkNayiShuruaat and #BudgetKaMatlab to attract first-time investors and traders from Tier-2 and Tier-3 cities

By BuzzInContent Bureau | February 02, 2022
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The campaign used Instagram reels to pay homage to some of the timeless ‘boss' moments and ‘boss' people from the Indian film industry

By BuzzInContent Bureau | February 01, 2022
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Celebrating the power of self-love, the latest campaign 'Gentleman tumhi toh ho' is an extension of the brand's 2019 campaign and is available on YouTube in nine different languages, and a sign language section

By BuzzInContent Bureau | November 11, 2021
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Leapfrog Strategy Consulting's Hamsini Shivakumar and Kanika Yadav highlight how brands can bank on the relatability cost-effectiveness and engagement prospects of chat shows that are gaining popularity among TV and digital audience

By Hamsini Shivakumar | September 22, 2021
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The online delivery app has partnered with Zee5's upcoming movie ‘Helmet' and AtlBalaji's web series ‘Cartel' to promote its ultra-fast grocery delivery offering within 19 minutes

By BuzzInContent Bureau | September 15, 2021
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