Matthew Sawyer, Marketing Director, at Datadial has mapped out where you should be going and how you can get there using a content marketing calendar

The second season has also been launched in video format for all episodes and will be available on BII website, YouTube, Facebook and other video platforms

Flames S2 went live on October 18, Fathers Vol.2 will stream starting October 25 with both shows being available on TVFPlay and MX Player

Hungama will create original music with renowned artists for the festive season through No.1 Yaari Jam Originals. It will also enable budding musicians through No.1 Yaari Jam Pads to create their own music

The show has been on air since September 14 every Saturday at 9 pm with repeats on Sundays at 12 pm and Wednesdays at 5 pm

Zee TV, Essence and Flipkart join hands to make TV viewing truly interactive during Flipkart's annual sale - Big Billion Days

Unlike other video offerings available today, Flipkart is integrating compelling technology in entertainment, for the widest consumer base which penetrates into the deepest parts of the country eying endless possibilities

For long, experts had been arguing that data is the biggest creative tool to curate a good piece of content, with its robust feedback mechanism and measurability. But isn't gut instinct needed even to trust the data or reinterpret it differently? BuzzInContent.com finds out the answer in conversation with industry stalwarts as they discuss data can't be the absolute answer for the future, and where exactly gut feel takes over data in content marketing

Ankit Agarwal, Founder and CEO of Do Your Thng, writes how social media platforms are bringing about a transformation. As much as social networks are amplifying body-consciousness, they are nullifying it even more

ASCI's bid to frame guidelines for social media influencers promoting brands and products has created a buzz. BuzzInContent.com talks to experts to find out if this move would force brands to withdraw from such paid partnerships

The content producer will create 18 new shows under the title Zomato Originals

The first season of this reality web series is set to have six episodes

Crafted and executed by Wavemaker, the #DilKiSuno campaign will showcase inspiring stories by celebrities at IIFA 2019. The aim is to bring alive the inspiring stories of consumers who have listened to their hearts and made their own path

In the web series, the celebrities let audiences into their beautiful homes and showcased their favourite corners. For season 3, the brand wanted to encourage binge-watching on YouTube

The saying ‘creativity has no limitations' could be contested if attached to a deadline. Creative teams often hit a roadblock called the writer's (or the creative) block. BuzzInContent.com compiles a list of ‘to-do list' to help agencies, content platforms and creators to navigate their way out of this challenge

Very few brands in India have been successful in creating communities. The Memory Project from HDFC Life has turned out to be one such community platform where people are sharing memories of their loved ones who are no more. Started in 2018, the digital platform has reached to million users with an average time spent between three and five minutes

Reckitt Benckiser announced the launch of a new range of pain relief brand, Moov Advance Gel. Around the launch, the brand has been creating a lot of UGC. BuzzInContent caught up with Duhan, Chief Marketing Officer, RB Health South Asia, to discuss the challenge of maintaining the quality of content while creating UGC

The campaign will promote 15 destinations in the form of a digital archive. A comprehensive insider's guide on the destinations was launched today, which also marks the World Tourism Day. It will include information on ‘Things to do', ‘How to reach', ‘Best time to visit' and ‘Top activities/events' for travellers