Joshi was speaking at Content Marketing Summit Asia 2018 on the possible ways in which brands and publishers can collaborate to create epic content. The panel included Rasika Tognatta of Turner, Komal Puri of Schwarzkopf and Samir Bangara of Qyuki
By BuzzInContent Bureau | February 21, 2018Speaking on Content Marketing Measurement, the Chief Marketing Officer of United Breweries lists three important things that should be kept in mind while approaching content strategies – innovation with scale, relatability and moment marketing
By BuzzInContent Bureau | February 20, 2018In a video interview series with BuzzInContent, the VP Marketing of the alcobev brand admits that not many people are linking content marketing and ROI directly to sale but he is sure people will get there as the ecosystem evolves
By Karuna Sharma | October 05, 2018These creators were felicitated by the central government for taking the initiative to promote "Azadi Ka Amrit Mahotsav" and "Har Ghar Tiranga"
By BuzzInContent Bureau | August 19, 2022The series stars Ritvik Sahore and Shantanu Rangnekar in lead roles, as two brothers who end up working on a start-up together
By BuzzInContent Bureau | May 25, 2022With the Creators Arena, the brand aimed at creating a disruptive and unique experience around N-Line to appeal to the youth, making it a hip and cool brand to be associated with
By BuzzInContent Bureau | February 07, 2022The agency started working with Skillshare in 2021 and now it will be in charge of ideating and delivering campaigns for all digital platforms and touchpoints to reach the right target audience
By BuzzInContent Bureau | February 02, 2022The idea behind the campaign is to encourage men to speak up, share and be open about seeking external help for any worries they have
By BuzzInContent Bureau | November 23, 2021The brand strategically collaborated with influencers, content creators and celebrities, which led the virtual party clocking 2.4 million views on MX Player, 3.3 million views on YouTube, and 3.4 million views on Twitter in 24 hours
By BuzzInContent Bureau | October 22, 2021Speaking at BuzzInContent Conversations 2020, experts and industry leaders discuss the fine art of balancing technology with a human touch in the field of content marketing
By Akanksha Nagar | December 11, 2020The brand has launched a video of members of the Asics Running Club talking about the importance of running in their lives. Asics also launched a user-generated content-led contest on social media
By BuzzInContent Bureau | November 18, 2019The bank aims to galvanize change around key sustainability challenges such as plastic pollution, food waste, social inequality, fast fashion and ageing by sparking conversations about edible packaging solutions, upcycling, sustainable fashion, etc.
By BuzzInContent Bureau | September 26, 2019The product brings in a new range of influencer focused metrics and insights lacking today
By BuzzInContent Bureau | July 13, 2018In the second part of the video interview with Republic TV presents Engage, Jha, the CMO at the self-drive car rental platform, talks about the brand's future content strategy and a few tips for the brands embarking on their content marketing journeys
By Akansha Srivastava | August 09, 2019George talks about taking content route to launch its brand 'Prowl' in a video interview series Republic TV presents - 'Engage' - brought to you by BuzzInContent
By Karuna Sharma | October 18, 2018In a video interview series Republic TV presents 'Engage' brought to you by BuzzInContent, Desai, Director, Mass and Brand Marketing, Amazon India, says the company is working to figuring out ways to measure the ROI of content marketing
By Akansha Srivastava | October 05, 2018Mahindra Group has taken the content route in order to dispel the misconceptions around education for the girl child with #LadkiHaathSeNikalJayegi initiative. BuzzInContent caught up with Vivek Nayer, Chief Marketing Officer - Group Corporate Brand, Mahindra & Mahindra Ltd, to talk upon the rationale behind taking content route for the initiative.
By Karuna Sharma | September 18, 2018Zinjurke emphasised the importance of blending trends with originality when incorporating them into his work
By BuzzInContent Bureau | June 09, 2023